Capcom is to increase its focus on the PC as it targets new world markets, such as China.
Capcom is to increase its focus on the PC platform as it targets new markets in areas such as China, Russia and Brazil.
That's according to Capcom's senior vice president Christian Svensson, who recently commented that the Japanese publisher was losing 'hundreds of thousands'
as Sony's PlayStation Network remained offline
due to hacking attacks.
Writing on the Capcom Unity blog, Svensson said that several key executives at Capcom were leading a push to grow the PC platform and that the strategy would help grow Capcom's presence in new markets.
'As we continue to expand our businesses in Russia, China, Korea and Brazil, the PC becomes increasingly important as it is the primary platform in those territories.
' said Svensson.
'We've mentioned that our online efforts are aimed squarely at South Korea and China, focused around the PC. We don't get to be successful in that space without a better understanding of the PC market and what it means to operate services rather than shipping discrete products,
' he added.
Svensson also pointed out that Capcom was the first publisher to feature full Steamworks integration in a game, as well as the first publisher to feature full DirectX 10 support in a game
. It was the PC version of Lost Planet
in both cases.
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