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Motorola Moto X launches in Europe

Motorola Moto X launches in Europe

Motorola Moto X

After several months of being exclusive to the US, Motorola has finally launched its flagship Moto X phone in Europe.

The phone will be hitting France, Germany and the UK with a release date of 1 February. It will retail for £380 (or free on £25 per months contracts) or €399 and, here in the UK, will be available from Amazon, Carphone Warehouse, O2, Phones 4u and Techdata.

This price is a little higher than might have been expected given the handset sells for $399 in the US.

European customers also miss out on the customisability that US customers get. In the States users can choose from different colours for the chassis and highlights along with a multitude of finishes for the back. The European versions will just be black or white.

The phone is also relatively modest when it comes to specs, especially for its price. With a 720p 4.7in AMOLED screen, Qualcomm Snapdragon S4 Pro (1.7GHz Dual-Core Krait CPU, quad-core Adreno 320 GPU), 10MP camera, 2200mAh battery and either 16GB or 32GB of storage (no microSD), it's really only a mid-range phone.

Nonetheless reviews from the US have generally been positive, citing the phone's all-round good usability. This mass appeal is clearly something Motorola is aiming for, rather than getting into a specs-war with the likes of Samsung, as the company's Moto G handset has already shown. Retailing for under £150 it was awarded the phone of the year 2013 by several tech titles due to its astonishing performance for the price.

For more information on the UK version of the Moto X, head to the Motorola website.

11 Comments

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Snips 14th January 2014, 10:45 Quote
(or $399)

Will you start your own reviews of handsets now Edward or is it just copy and paste press releases? That's not a dig in any way, I'd just rather have a proper review from Bit-tech than the PR Marketing BS.
Meanmotion 14th January 2014, 10:53 Quote
Quote:
Originally Posted by Snips
(or $399)
Will you start your own reviews of handsets now Edward or is it just copy and paste press releases? That's not a dig in any way, I'd just rather have a proper review from Bit-tech than the PR Marketing BS.

It's something I've considered, though it probably won't happen just yet - plenty of other things to fix first. As for the news story, it's so far from marketing BS, I don't even know where to start. Trust me, no press release would say "The phone is also relatively modest when it comes to specs, especially for its price".
sandys 14th January 2014, 10:58 Quote
This phone is too expensive for the spec, the only thing going for it really is the Google connection and the likely hood of 4.4, other that than there are so many other phones that beat this on price performance/features worth considering first.

Considering the price of the G you would of though this might have been sub 300.
Hustler 14th January 2014, 11:34 Quote
No SD card expansion.

why, seriously why would they not give you this and more to the point why would anyone buy a phone without such an option?

Just seems to be such a limiting restriction.
abezors 14th January 2014, 11:40 Quote
Seems to be very little reason to choose this phone over the Moto G. As far as I can tell NFC, 4G/LTE and a better camera are the only reasons to choose to the X.
Snips 14th January 2014, 11:56 Quote
Quote:
Originally Posted by Meanmotion
As for the news story, it's so far from marketing BS, I don't even know where to start. Trust me, no press release would say "The phone is also relatively modest when it comes to specs, especially for its price".

As I said, it wasn't a dig at all and my question was probably not aimed at just this topic. I'd really like to see an independent review of handsets with direct comparisons to all the major players. All I see on reviews on other sites is minimal comparison and the personal view of the author. Bit-tech has always been thorough and honest with it's in depth reviews of PC components and products. It would be really useful if it came to the smartphone/handset division.
SchizoFrog 14th January 2014, 12:03 Quote
Personally I don't want another tech site to get swamped by the overwhelming amount of news/releases from the phone industry. Some articles about significant hardware upgrades, OS updates, things like that are OK, but handset articles and reviews? No thanks, here is far to much of that already. I know this is Bit-Tech now but I want my CPC back.
faugusztin 14th January 2014, 12:07 Quote
$399 = 292€ + 20% VAT = 350€. Sure, there is a markup, but that comes down to one or both of these two factors :
1) american manufacturers still count with "better" exchange ratio, not the real exchange ratio. For example at 1€=$1.2, the price without VAT is €332,5 and surprise, surprise, with VAT it is €399.
2) they price in the 2 year warranty EU demands, unlike the 1 year warranty in USA.

Reality is probably the combination of both of these factors - "exchange ratio" at 1.27 = €314 without VAT, €377 with VAT, plus the price of the longer warranty.
Shirty 14th January 2014, 12:22 Quote
Whilst I don't mind a bit of non-PC related tech news, for me this is still a PC hardware and modding site predominantly so I'd like to see more reviews of PC bits and things ;)

Good sites which review all manner of tech are few and far between, and I can't see Dennis throwing much money at Bit-tech to become another one when they already own other sites more suited to the task.
SchizoFrog 14th January 2014, 13:05 Quote
More articles/reviews on modding and watercooling components and guides on how to use them would be most welcome. I know there are the forums but the blogs tend to be full of personal opinions and with so many sponsored builds now, well, opinions can be very biased too.
phuzz 14th January 2014, 18:27 Quote
Quote:
Originally Posted by Hustler
why would anyone buy a phone without [an SD card slot]?
Because I don't need more than about 4Gb of space on my phone.
I don't need it to listen to music, I never need to take more than about ten photos, and I find one web-browser more useful than a different app for each website.
We all use our phones for different things, that's why there's so many different models.
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