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Kogan offers HDTV buyers free HDMI cables

Kogan offers HDTV buyers free HDMI cables

Kogan claim you wont see any difference between a £4 cable and a £100 cable.

Australian electronics retailer Kogan is calling out the UK’s largest retailers on what it calls ‘the cable con’ by offering free £4 HDMI cables to anyone who buys a HD TV from Currys or John Lewis.

Kogan, which started trading in the UK in January of this year, even says it’ll even pick up the shipping bill for sending the cable direct to your door, so long as customers can send proof of purchase to cablecon@kogan.co.uk.

It’s a bold move by a relatively small player in the market, but we’re inclined to agree with their logic that customers are being ripped off by some of the ridiculously over priced HDMI cables out there.

These stores are trying to trick people into thinking they need an HDMI lead costing over £100’ the company said through its blog.

This is simply not the case. You shouldn't be spending more than £4 on an HDMI cable!

It’s an argument made by tech enthusiasts the world over who, like Kogan, point out that HDMI is ‘a digital cable. You either get a picture or you don't.’ Even a dedicated investigation by our sister publication Expert Reviews failed to find any significant difference between expensive and cheap HDMI cables.

Currys and John Lewis both deny that they are willingly ripping customers off when it comes to HDMI cables, with John Lewis suggesting that they offer a ‘wide range of options’ when it comes to HDMi cables to ensure that customers ‘find one that to suit their specific needs’.

Do you think there is a market for super premium HDMI cables like this beast? How much did you pay for your HDMI cables? L:et us know your experiences in the forums.

79 Comments

Discuss in the forums Reply
BLC 5th July 2011, 11:40 Quote
That Amazon link is scandalous. Frankly, if you're stupid enough to want to pay £10k for a cable then you deserve to be parted from your money.

HDMI is digital. There is no quality degradation due to the quality of the cable - you either get a signal or you don't. What it comes down to is the build quality of the cable - i.e. are the connectors going to fall apart after a few months - and you don't need to spend a fortune to get decent build quality. Certainly not more than £20-£30 (if even that much).

EDIT: In the analogue world, yes the cable quality matters. A better quality conductor will result in better signal transmission. Not for digital however.

Retailers & manufacturers do have a lot to answer for in this regard. The more expensive cables are marketed as "premium", so naturally the average consumer is going to assume that they're better in some way. People like Which? don't help either, especially when they do cable round-ups and claim that Brand X delivered a better picture quality than Brand Y, and give some waffle about "individual experience" when they're challenged on the technical points.
adammilnesmith 5th July 2011, 11:41 Quote
A couple of years back I paid £30 for an average cable because I needed it there and then, and that was the price on the label - I didn't have time to go elsewhere or order one online. It was a ridiculous price to pay.
Recently I spent £7 on an extremely robust cable that has awesome sheathing that will be pretty hard for me to tear through (like I have torn through some Cat5e cables as of late, wedged under a door which wears on the cable each time you open or close it.)
Mentai 5th July 2011, 11:42 Quote
HAHAHA wtf at the beast. Unbelievable.
adam_bagpuss 5th July 2011, 11:47 Quote
we pay about £3 for our HDMI cables there is NEVER EVER any need to pay premium for them. Gold plated connections do nothing except in the extreme case of metal corrosion cause by nickel plated in contact with gold plated (conductive corrosion ?) but that is very very minor and no issue.

Digital is either received or it isnt END OF CHAT
Th3Maverick 5th July 2011, 11:51 Quote
Man, I wish i could see how many people have bought that cable.

It is true that you "either get the signal or you don't" in that there's no signal attenuation, so picture/sound quality won't be affected by minor variations in signal strength. That said, how often that signal actually makes it from one end of the cable to the other CAN be affected by the quality of the cable. The irony comes in when you consider that I paid $25 at the Big Blue Box for an HDMI cable that chopped up sound from my xbox. I bought an $8 cable from amazonBasics and I've never had a problem with it.

The problems I had may have had more to do with the connectors than the material of the cable itself. I know that bit-techers can occasionally be a bit pedantic (myself included), so to clarify: when I say "cable" here, I'm talking about from tip to tip.
guvnar 5th July 2011, 11:55 Quote
But what you all fail to appreciate is that the Amazon cable actually turns into Angelina Jolie on a night time, sings like Beyonce AND cooks you breakfast like Delia Smith in the morning!

Not bad for just shy of £10k I say.....
r3loaded 5th July 2011, 12:03 Quote
I've paid more than £4 for an HDMI cable actually. It was a 5m cable, it had swivel connectors and cost £5. :D

As for the Amazon cable, I'm gonna start trolling on the reviews section. Who's with me?
streetuk 5th July 2011, 12:03 Quote
I dunno wtf you guys are complaining about the Amazon link for....free shipping!
improprietary 5th July 2011, 12:04 Quote
those who use obscene amounts of money on hdmi cables (as mentioned) are those who like to brag about their system or honestly don't know about tech enough to do a purchase like this. The only hdmi cable i've seen a reason to pay more for is a ribbon hdmi or to support indie manufacturers of hdmi cables and the likes (it'll come soon enough)
Woollster00 5th July 2011, 12:04 Quote
Bit tech please get a hold of one of them 10k cables and do a review it would be hilarious.
yakyb 5th July 2011, 12:07 Quote
i would buy that cable





(if i won theeuro millions tonight)
Kiytan 5th July 2011, 12:09 Quote
good move by them, It's insane to see how much people could spend on a cable. I bought my HDMI cable for about £4 (and everyone I know paid roughly the same) and have no problems with them what so ever.
thil 5th July 2011, 12:12 Quote
Ruslan Kogan. Crazy mother from down my way!

When Gerry Harvey (of Harvey Norman, I think there are a few of those in Ireland,) decided to have a massive ****-fit about Aussies buying for less money from overseas, Kogan challenged Harvey to a debate on national TV about the cost of appliances in Australia. Gerry never took him up on it.

Kogan does a bunch of stuff like - stunts, yes, but normally with a basis of truth to them.
Fod 5th July 2011, 12:14 Quote
I should probably point out that while HDMI is indeed a digital "get it or not" cable, for long runs (we're talking over 10m) cable quality actually does matter as it's surprisingly susceptible to interference. However it's still a case of getting a cable that's "good enough" and no more.
julianmartin 5th July 2011, 12:17 Quote
I have had instances with really cheap HDMI cables not liking particular PS3 and Monitor combos, it'll work with an Xbox, but switch to another cable and the PS3 then works.
xaser04 5th July 2011, 12:26 Quote
As I have commented before on this topic; HDMI cables should be rated (and priced) on their resistance to Bunny Teeth / chewing. If the cable survives at all it can be deemed "premium".

I would like to call this the "Sooty Rating".
enciem 5th July 2011, 12:32 Quote
Quote:
Originally Posted by guvnar
But what you all fail to appreciate is that the Amazon cable actually turns into Angelina Jolie on a night time, sings like Beyonce AND cooks you breakfast like Delia Smith in the morning!

Not bad for just shy of £10k I say.....

You can get one for 12k with all the above except breakfast is cooked by Nigella Lawson. I went for that one.

That cables gotta be a joke anyway. Just look at the 'Only 8 left...' bit. Probably a fella that thinks the same as this Kogan company (from mass effect?) except he's more concentrating on the complete idiocy of the customers willing to believe the spotty 17 year old selling them their TV
3lusive 5th July 2011, 12:43 Quote
Expertreviews debunked this whole 'premium HDMI cables = better picture/sound' myth a few months ago, you can see it here. When they sat a group of random people in front of ps3's connected with cheap cables, and then connected with expensive cables, there was no consensus (between the group tested) about which 'picture' looked better. At one point they even put the same cable on both ps3's and people still picked one or the other, ie people tend to come down one way or another, when given a choice (even if theres no difference in the picture).

They concluded that there's no technical explanation we can find – or that the cable manufacturers we spoke to could provide – to justify claims that higher-quality cables deliver consistently better contrast, skin tones and so on. And that they're satisfied that there's no discernible difference between the perceived quality from expensive and cheap cables. It didnt take a brain surgeon to come to such conclusion but anyway it still should make people who are considering buying expensive HDMI cables to think twice and get the cheaper alternatives.
Bauul 5th July 2011, 12:43 Quote
Currys et. al. use cables and other accessories as a way to make money. It's the same logic as cinemas - barely break even on the film tickets, so make all your money on the food. Along with insurance, audio/visual accessories are one of the best money earners they have, and given the consumer electronic market is down 25% year on year, they need all the help they can get.

By the way, if anyone fancies a real hoot on a related subject, check out the reviews for this £10K cable:

http://www.amazon.com/Denon-AKDL1-Dedicated-Link-Cable/dp/B000I1X6PM
Material 5th July 2011, 12:48 Quote
Quote:
Originally Posted by 3lusive
Expertreviews debunked this whole 'premium HDMI cables = better picture/sound' myth a few months ago, you can see it here.

Cheers for the link but we did actually already link to expert reviews and to that specific investigation in the article.
Rustypouch 5th July 2011, 12:52 Quote
My dad had the good sense to consult with myself after Currys told him he had to buy a HDMI Cable worth £40, when he bought a new TV. I got one for £5 delivered. My good deed for that year was complete.
3lusive 5th July 2011, 12:55 Quote
Quote:
Originally Posted by Material
Cheers for the link but we did actually already link to expert reviews and to that specific investigation in the article.

I think that was a slight reading comprehension fail on my part :p
Bindibadgi 5th July 2011, 12:57 Quote
Quote:
Originally Posted by adam_bagpuss
we pay about £3 for our HDMI cables there is NEVER EVER any need to pay premium for them. Gold plated connections do nothing except in the extreme case of metal corrosion cause by nickel plated in contact with gold plated (conductive corrosion ?) but that is very very minor and no issue.

Digital is either received or it isnt END OF CHAT

Nickel plated is all you need. On everything. For external connectors the voltages are high enough that you don't need Gold. Even in corrosion chronic Taiwan nickel plating is enough.
Picarro 5th July 2011, 12:59 Quote
The only reason I have ever bought an expensive (25£) HDMi cable was because I needed it to run 15 meters next to two power lines, and I wanted to be sure it was shielded properly. Other than that, I always buy those cheap-ass cables. If they happen to break, it's cheaper to replace them than buying quality the first time.
DaBigDog 5th July 2011, 13:17 Quote
come on people, this isn't really shock news is it ?

Headline "UK high street retailer rips off stupid customers!!"

£15 for a USB cable, £10 for a ream of printer paper.. the list goes on - it's fair to remember that these customers are not forced at gunpoint to buy these things, they're either completely unaware of the market price and technology of the product, so walking into a high street retailer is the equivalent of sticking their head in the lions mouth - or they have fallen for the consumerist trap that the more expensive/better know brand is better - and if you wear anything from an above average ticket value brand - so have you !!! yes I fall into this section also - I just can't get enough of Hello Kitty..... ;-)

The only thing about this that gets my goat is when these high street bods start talking about driving value for their customers and caring about their customers needs.. they're business's, many are listed companies and so their first priority is to their shareholders - never forget that when they offer you an accessory or extended warranty - their PRIMARY concern is for their shareholders....

here's a thought, maybe they shuold be legally obliged to have a large sign on the entrance to the shops/web-sites reminding customers that their first consideration is to their shareholders and the customer MUST come second..?? what do you think ?
Zinfandel 5th July 2011, 13:28 Quote
Are their TVs any good though?
Woodspoon 5th July 2011, 13:31 Quote
Ha ha ha 10k for an HDMI cable sold from a company called "consoletronic", I wonder from their name and pricing structure are they trying to suggest something about their views of console users?

And before anyone starts, I said their views not mine. : p
Bungletron 5th July 2011, 13:36 Quote
I note with interest that The Beast supports the 'latest' HDMI 1.3 standard, should be the perfect addition for my 3D tv then, AFK while I remortgage my house...
wiggles 5th July 2011, 13:36 Quote
I have a HDMI cable that has poor quality. You get a kind of white ghost when something on the screen moves quickly IIRC.

Not that I'd ever pay more than £10 for one.
Xir 5th July 2011, 13:45 Quote
Germany's major TV-sellers (MediaMarkt and Saturn) offer NO HDMI cable under 25€... for 1/2meter HDMI cable?
'nuff said, Amazon's your friend.

I notice a difference as I have >10m cablelength, but it's a difference between a 10€ and a 20€cable...not going into the hundreds.
(oh, and the difference isn't exactly digital...on low resolutions (720p), both worked, on 1080p, only one worked...signal to noise something I guess)
Quote:
Originally Posted by Rustypouch
My dad had the good sense to consult with myself after Currys told him he had to buy a HDMI Cable worth £40, when he bought a new TV. I got one for £5 delivered. My good deed for that year was complete.
;) I did exactly the same thing
Garfy400 5th July 2011, 13:46 Quote
Quote:
Originally Posted by Bauul

By the way, if anyone fancies a real hoot on a related subject, check out the reviews for this £10K cable:

http://www.amazon.com/Denon-AKDL1-Dedicated-Link-Cable/dp/B000I1X6PM

"Giving four out of five stars only because the manufacturer fails to mention how delicious these cables are. They are best served as pasta and do not require a stove to prepare, as the cables actually boil the water for you. Ready to eat after only 45 seconds, they will be robust with flavor and will literally melt in your mouth. It's true that Denon linguini can go as much as $399,960 a bowl, but it is worth every penny! It is best prepared with a garlic infused white sauce accompanied by a glass of pinot noir bottled in 1986 or 1992. WARNING: DO NOT SERVE WITH CLAMS, SHRIMP OR OTHER OCEAN BASED LIFE FORMS!!! The resulting mutations ate two of our cats and we were forced to burn the house down.

Happy eating! "

Good Stuff! :)
John_T 5th July 2011, 13:49 Quote
Quote:
Originally Posted by xaser04
As I have commented before on this topic; HDMI cables should be rated (and priced) on their resistance to Bunny Teeth / chewing. If the cable survives at all it can be deemed "premium".

I would like to call this the "Sooty Rating".

That did seriously make me laugh!

My brother did spend about £400 (ish) on the HDMI cable for his TV, which pretty much made me cry when he told me. His reasoning was that he knew the quality would be no different, but that he simply couldn't buy the extra long length he wanted at the time, (I'm going back quite a few years) - so he had to have it specially made to his exact measurements.

Still makes you weep though...
D B 5th July 2011, 13:52 Quote
No need to go to extremes on your cables , I payed $3.48 for 6' ones ... http://www.monoprice.com/home/index.asp
I buy all my cables from MonoPrice now
fingerbob69 5th July 2011, 14:06 Quote
Price: £9,936.00

In stock.
Dispatched from and sold by Consoletronic Ltd.
>>>Only 8 left in stock--order soon<<<

You got to wonder what there original stock level was?
TheLegendJoe 5th July 2011, 14:53 Quote
I got a £40 HDMI cable thrown in with my TV because I've bought stuff from their before and so on and it did look the part but I knew spening that amount would usually be considered silly- I later needed a longer cable and spent £8 (which imo is reasonable) on longish cable, and there is no difference what so ever besides the cool name and cool design on the cable!

The only time I can imagine it making a difference is over long distances (such as Ethernet cables struggle over large distances) or for using them above rated capacity (which no TV will be doing anyway!)
faugusztin 5th July 2011, 14:58 Quote
Quote:
Originally Posted by Fod
I should probably point out that while HDMI is indeed a digital "get it or not" cable, for long runs (we're talking over 10m) cable quality actually does matter as it's surprisingly susceptible to interference. However it's still a case of getting a cable that's "good enough" and no more.

For long runs... Show me how many need more than 5m cable ?

And while i paid more than few euros for my HDMI cables (9€ per cable), i had a reason - visual appearance, plus it was the cheapest HDMI 1.4 cable :
http://www.evolve.cz/d-hdmi-kabel-evolve-xxtremecord-2-metry.html
veato 5th July 2011, 15:18 Quote
I use thatcable.com and pay around a fiver for an HDMI. Bought some of their optical cables too. No need to spend silly money. Market nonsense is all it is.
ch424 5th July 2011, 15:23 Quote
The argument "it's digital so either it works or it doesn't" is wrong. HDMI runs so fast that it will often make mistakes because of attenuation and stray capacitances in the cable, as well as crosstalk. You can see what the distortion looks like on this page.

To overcome a lot of the errors, HDMI uses a forward-error-coding scheme:
Quote:
Originally Posted by wikipedia

Both HDMI and DVI use TMDS to send 10-bit characters that are encoded using 8b/10b encoding for the Video Data Period ... Each Data Island Period is 32 pixels in size and contains a 32-bit Packet Header, which includes 8 bits of BCH ECC parity data for error correction and describes the contents of the packet.

At 24 bits per pixel, plus the 32-bit header, that gives 32x24+32 = 800 bits per packet, covered by an 8-bit BCH code. After 8b/10b encoding the 800 bits become 1000 transmitted bits. The 8-bit BCH code can correct up to 4 mistakes in the decoded data. However, because of the way 8b/10b encoding works, a single bit error in the encoded data will result in 3 to 5 errors in the decoded data. That means that often, a single mistake in 1000 bits will produce a burst of errors in the video data, that will show up as a pixel being slightly the wrong colour.

Now, these errors may often be invisible to the user, especially for short cables, if the system is running in 720p mode, or if a lower-end LCD is used, but at 1080p with a high quality display, the difference may be more apparent.
faugusztin 5th July 2011, 15:30 Quote
@ch424: And all this shows up with 10m+ cables, which 90% of users didn't even seen, not even talking about using them.
Fod 5th July 2011, 15:47 Quote
Quote:
Originally Posted by faugusztin
For long runs... Show me how many need more than 5m cable ?

Anyone who owns a projector, or a custom install with a media cabinet away from the main display?
sp4nky 5th July 2011, 15:48 Quote
But but but... What Hi-FI? magazine routinely reviews HDMI cables and "proves" that the higher priced ones give better pictures - more vibrant colours, less noise, etc. They've even done a test of figure-8 power cables with similar results and offer a recommended "best buy" product.
Quote:

plug the cable into a TV, and images appear crisper, while there's greater punch to the overall picture.

Surely you can't be saying that such a well respected magazine as What Hi-Fi? is just plain wrong?
Fod 5th July 2011, 15:50 Quote
Quote:
Originally Posted by sp4nky
But but but... What Hi-FI? magazine routinely reviews HDMI cables and "proves" that the higher priced ones give better pictures - more vibrant colours, less noise, etc. They've even done a test of figure-8 power cables with similar results and offer a recommended "best buy" product.


Surely you can't be saying that such a well respected magazine as What Hi-Fi? is just plain wrong?

It's crap like this that made me lose all respect for What Hi Fi. They're completely in the pocket of the manufacturers.
faugusztin 5th July 2011, 16:01 Quote
Quote:
Originally Posted by Fod
Anyone who owns a projector, or a custom install with a media cabinet away from the main display?

And we are again back to square one. How many of people using HDMI cables are the ones like you describe. Majority of cables are used for short range connections (set top box/DVD player/BR player/media box to TV, PC to monitor) and only a small minority of users actually do what you describe - put a PC in different room or in cabinet on other side of the room or use projectors.

So again, for majority of users any HDMI signal distortion is a non-issue, because they don't use cables long enough for the issue to be even present.
edzieba 5th July 2011, 16:43 Quote
Runs under 10m you can get away with almost anything. If you want to do a long run, and/or want to do it with provision for future Deep Colour or 4k equipment, then you might need to start looking at cable quality (I'd recommend Blue Jeans, mainly because they have a huge chunk of their site dedicated to explaining how HDMI testing and certification works). For anyone with a TV-on-a-stand-with-things-under-it setup, you're good with any old cable. I'd suspect you could run 1-2m HDMI over coathangers if you could be bothered to solder them to those fiddly connectors (protip: S/PDIF over coax and S/PDIF over coathanger are both error-free up to many coathanger-lengths).

Also, if you hear someone mention 'jitter' as a reason for a digital link to somehow degrade in quality, ask them to explain how certain electrons can travel slower or faster than others in the same conductor.
[WP@]WOLVERINE 5th July 2011, 16:47 Quote
Sorry guys but the price of that cable is clearly a mistake. If you check the companys store and see what they are selling they are not even a hifi seller they sell sell tons of cheap crap and furthermore there are a few more cables with the exact same design on the connectors that cost close to nothing. So its just a type o nothing more. But even so there still is alot of BS cables out there at insane proces but that one isnt one of them.

oh and btw heres the links to the other cables
http://www.amazon.co.uk/Quality-3-5mm-Stereo-Socket-Phono/dp/B002KQDRUM/ref=sr_1_26?ie=UTF8&m=A2KWSZB804VQD5&s=generic&qid=1309881091&sr=1-26

http://www.amazon.co.uk/Extension-Superior-Quality-Analogue-Shielded/dp/B002KQIC84/ref=sr_1_10?ie=UTF8&m=A2KWSZB804VQD5&s=generic&qid=1309881166&sr=1-10

as you can see they have the exact same design. After doing some searching i did find an HDMI cable that costs $1000 per meter

http://www.hardwaresphere.com/2009/12/10/wireworld-platinum-starlight-hdmi-cable-world-most-expensive-hdmi-cable/
PingCrosby 5th July 2011, 16:56 Quote
But.....but.........Curry's sold me a gold/titanium plated kettle lead and said it would boil quicker than a standard one and I'm now enjoying my cup of tea 000000000.1 sec quicker than I normally would. What should I do with all the time I save?
NethLyn 5th July 2011, 17:05 Quote
Being in a hurry and heading to Argos for other stuff at the same time were the reason I paid a tenner for a boxed cable last year - though when it came to summer sales time a shorter version of the same lead was £2-3 at Zavvi and that's what I bought for myself.

Then this year, that £3 bought the v1.4 flat cable from Amazon, and throughout the quality has been consistent, no change from one to the next - as someone else remarked, those swivel heads still command a premium but if you don't need those, you're laughing. It's no different from other areas of tech where the price stays low and you just get the perceived newest one at the time.
Guinevere 5th July 2011, 17:05 Quote
Quote:
Originally Posted by DaBigDog
maybe they shuold be legally obliged to have a large sign on the entrance to the shops/web-sites reminding customers that their first consideration is to their shareholders and the customer MUST come second..?? what do you think ?

Are you saying you need constantly reminding that people who sell things are trying to turn a profit? Yep, it's a real conspiracy out there that retailers are in it for the money - I'm glad you're here to point out the bleedin' obvious.
SexyHyde 5th July 2011, 17:17 Quote
Quote:
Originally Posted by Guinevere
Quote:
Originally Posted by DaBigDog
maybe they shuold be legally obliged to have a large sign on the entrance to the shops/web-sites reminding customers that their first consideration is to their shareholders and the customer MUST come second..?? what do you think ?

Are you saying you need constantly reminding that people who sell things are trying to turn a profit? Yep, it's a real conspiracy out there that retailers are in it for the money - I'm glad you're here to point out the bleedin' obvious.

most people think customers make money but are constantly looking out for them, joe average doesnt really think too much, you see. most companies, especially the big multinationals, now think of the shareholders as the customer and the customer as a margin that can be squeezed.
SexyHyde 5th July 2011, 17:17 Quote
^customer > company
CrazyJoe 5th July 2011, 17:33 Quote
Poundland's HDMI cable connects my PS3 and TV.

simples.

As for expensive cables, as long as mugs keep buying them, they will keep selling them.
Phil Rhodes 5th July 2011, 17:55 Quote
I did once work on a project where the very cheapest HDMI cables weren't quite good enough. We were encoding non-picture information into the first few pixels of each row, and with cheap cables, there were enough errors to cause unreliability. Better cables solved the problem.

I would point out two mitigating facts, though:

1 - This sort of shenanigans is, strictly speaking, misuse of DVI (HDMI) which was not designed to produce bit for bit accuracy, as that simply isn't required in uncompressed digital video.

2 - When I say "better cables", I mean we bought £25 cables as opposed to £5 cables, and the problem went away. DVI is better than it needs to be.

It's fantasy, a fantasy even more perverse than the whole "audiophile" thing.
Phil Rhodes 5th July 2011, 17:59 Quote
Oh, also:
Quote:
Also, if you hear someone mention 'jitter' as a reason for a digital link to somehow degrade in quality, ask them to explain how certain electrons can travel slower or faster than others in the same conductor.

Capacitance. Most high speed digital specifications do specify a capacitance for the cable and connector assembly, and I would be surprised if DVI didn't.

But that's far, far less likely to be a problem than other factors contributing to impedance mismatch and insertion loss, so I agree - still BS.
mrbens 5th July 2011, 18:52 Quote
Quote:
Originally Posted by faugusztin
For long runs... Show me how many need more than 5m cable ?
I use 7m HDMi from PC to plasma HDTV. :)
sp4nky 5th July 2011, 19:41 Quote
By the way, I was in Sainsbury's this afternoon and I noticed a "half-price HDMI cable" sticker, so I had a look. 2m HDMI cable, half price, £22.50 - reduced from £45. I laughed and the security guy gave me a hard stare.
bnicholls195 5th July 2011, 20:26 Quote
Since John Lewis don't sell Logan products can you buy any TV and get a free cable? Sounds good business sense to me, buy someone else's product and get free stuff.
Picarro 5th July 2011, 20:35 Quote
If we count HDMi cable lenghts in my house I have: 15 meters from my pc to my projector, 25 meters from the mediaserver in the basement, to the HD tv in the living room on the ground floor, and 7.5 meters from my brothers computer to his television.

So for me, cable quality matters at some point, though my cables are 25£ instead of the 5£ ones I would normally buy.
ViPPeR_666 5th July 2011, 20:55 Quote
I'm still laughing my ass off at the reviews on Amazon's beast! HAHAHAHA

"I bought 4 of these to tie my girlfriend up to the rack in our dungeon. Just the thought of how much money I spent on these things took our playtime to a new level. It truly is a mind blowing experience knowing you've got almost $60,000.00 worth of Oxygen Free Copper wrapped around your limbs."

"Such good value, I bought two of them. One to use for my TV, one to tie the dog up to the gate when she is outside."
GravitySmacked 5th July 2011, 22:41 Quote
I read Krogan offers (I play too many games).

I'll get my coat...
Sloth 5th July 2011, 22:54 Quote
I like the "Customers viewed this item also viewed" section. Three wolf T-shirt, classy! ;)
naylormat 5th July 2011, 22:56 Quote
ha ha.

Used to work at curry's, before i got moved off sales for not wanting to rip people off we where always pushed to sell every TV with an highly expensive cable.

Cables had bigger profit margins than the tv's - simple. The more people you convinced of the better quality they would get from handing out £40 + per cable the better your sales figures where.
r3loaded 5th July 2011, 23:03 Quote
Quote:
Originally Posted by CrazyJoe
Poundland's HDMI cable connects my PS3 and TV.
How much was it?
Aragon Speed 6th July 2011, 05:40 Quote
Quote:
Originally Posted by BLC
That Amazon link is scandalous.
Customer reviews are funny though. :D
hyperion 6th July 2011, 08:06 Quote
So what exactly is the profit margin on these cables? Because for that price I reckon you could get a goldsmith to make an hdmi cable out of solid gold.
Xir 6th July 2011, 10:15 Quote
Quote:
Originally Posted by faugusztin
For long runs... Show me how many need more than 5m cable ?
as said before...beamers (projectors)
Also people who output their computer to a tv (which may happen here on this forum), or is your PC standing in your media-cabinet? :D

I have:
3m from the Bluray-player to the AV-receiver. (which is the switch)
7,5m from the PC to the AV-receiver (DVI-to-HDMI)
15m from the AV-receiver to the beamer (projector) as it's on the other side of the room and on the ceiling)
Quote:
Originally Posted by Picarro
If we count HDMi cable lenghts in my house I have: 15 meters from my pc to my projector, 25 meters from the mediaserver in the basement, to the HD tv in the living room on the ground floor, and 7.5 meters from my brothers computer to his television.
Wow, that's some serious cablelenghts you've got ;)
I thought HDMI is only certified to 10m though, your 25m cable works well without an active repeater somewhere? What type is it?
My 15m one works well in 1080p@24 mode, but only barely in 720p@60...and i've had one before that didn't.
I've been told 2x7.5m with an active repeater is recommended... hmmm
The RAM 6th July 2011, 14:09 Quote
I remember a broadcast engineer came in to Comet when I was working there as a temp. He wiped the floor with the staff when it came to cables and then left. I couldn't help but laugh as he offered me a wink on the way out. I did warn them not to mention cables!

Oh how I hated seeing people ripped off buying HDMI's for £100...
liratheal 6th July 2011, 14:17 Quote
I love my cheap-ass HDMI cable.

I laughed heartily at the "Monster Cable" fiasco a few years ago that had a Component cable compared to an HDMI cable, claiming that both were HDMI and that the Monster HDMI cable was superior in quality, hence the image difference.
[USRF]Obiwan 6th July 2011, 15:40 Quote
Same goes for 'angel hair' audio cables...
RAIDER32 6th July 2011, 16:14 Quote
£10k for a cable!!

I think £1000 is alot for a TV, you really need your head sorting if you'd pay x10 for the cable.
denysaputra 6th July 2011, 17:38 Quote
Yes, is it interesting!
thil 7th July 2011, 04:42 Quote
Quote:
Originally Posted by Zinfandel
Are their TVs any good though?

I don't own one, but people seem pretty happy with them down here. Kogan deals directly with the manufacturers, who make them to Kogan's specs. They mightn't be Samsung quality, but they ain't fifty bucks an inch, either. Some of the TVs use LG panels.
gliese581d 7th July 2011, 12:48 Quote
I buy my HDMI cables from Amazon and pay at most £2.75 for the Duronics with free delivery. and I just don't get how companies can charge so much. It is just branding.
Whirly 7th July 2011, 13:59 Quote
I had a free copy of "Stuff" magazine sent to me a few months back and by half-way through I quite liked it in a "ooh, shiny!" kinda way. And then I read their "recommended" section which had a box-out for HDMI cables. It said something like "You should look to spend a minimum of £40 on an HDMI cable...".

At that point I figured that if they knew so little about something as basic as a DIGITAL cable, then what worth did their tech reviews actually have?

I really hate the scummy way people are ripped off if they don't happen to have full knowledge of the tech. As far as I'm concerned, telling someone they need to buy a "quality" HDMI cable off you is fraud.
Ficky Pucker 7th July 2011, 16:40 Quote
£10k HDMI cable ?
how about a 21k speaker cable :D

http://i.imgur.com/k7n9Q.png
Kacela 9th July 2011, 01:39 Quote
I spent 8 years in electronic retail, and we were always under constant pressure to push the higher profit "add-ons," be they cables, batteries or something totally unrelated. That said, there are times when an HDMI cable considered "premium" could be needed: for aesthetic reasons (gold plated falls into this category as it isn't needed in HDMI's case), length, flexibility, right angle / swivel connectors and plenum-rated. Plenum rating means that it's covered in Teflon and can be run in-ceiling or in ducts and wont give off lethal gases like normal (usually PVC) covered cables will when exposed to fire.

Although none of these justify the exorbitant price examples in this thread, and there is no difference in picture quality, despite what people swear to (digital means 0 or 1, on or off, yes or no, works or not), there *are* legitimate times when a £10 cable is justified over an equal length £4 one.
[WP@]WOLVERINE 11th July 2011, 10:55 Quote
You guys seem to have missed the fact that THERE ISNT a £10k cable ITS A TYPO!!!!
Picarro 11th July 2011, 11:36 Quote
Quote:
Originally Posted by Xir
as said before...beamers (projectors)
Also people who output their computer to a tv (which may happen here on this forum), or is your PC standing in your media-cabinet? :D

I have:
3m from the Bluray-player to the AV-receiver. (which is the switch)
7,5m from the PC to the AV-receiver (DVI-to-HDMI)
15m from the AV-receiver to the beamer (projector) as it's on the other side of the room and on the ceiling)
Wow, that's some serious cablelenghts you've got ;)
I thought HDMI is only certified to 10m though, your 25m cable works well without an active repeater somewhere? What type is it?
My 15m one works well in 1080p@24 mode, but only barely in 720p@60...and i've had one before that didn't.
I've been told 2x7.5m with an active repeater is recommended... hmmm

The one for the living room tv only has to handle 720p@24, so not exactly a huge drain on it. If I ever have to go 1080p, I'll probably just reroute the cable, but when I installed it I didn't want to drill a shitload of holes in the floor :D
Xir 11th July 2011, 12:23 Quote
Quote:
Originally Posted by Picarro
The one for the living room tv only has to handle 720p@24, so not exactly a huge drain on it. If I ever have to go 1080p, I'll probably just reroute the cable, but when I installed it I didn't want to drill a shitload of holes in the floor :D
Ah, Thx!
Mine ran happily with 1080p@24, but the bonus material on some Blurays is 720p@60 or something, causing signalloss.

Yes, audiocables or speakercables, not good unless ground moon rock is used for filtering out those nasty E-Rays :D
People spend a FORTUNE on them

If you're really looking for a good flaming trolling fight, go to any HiFi website and state that "a cable is a cable" :D
tom_hargreaves 11th July 2011, 15:58 Quote
Quote:
Originally Posted by yakyb
i would buy that cable





(if i won theeuro millions tonight)

Honest to God - If I were to win say, £100m on the Euromillions, I still wouldn't pay for that cable. It's fine having the money, but at the end of the day I still don't like being fleeced.
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