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AMD celebrates 40th birthday

AMD celebrates 40th birthday

AMD will celebrate its 40th birthday tomorrow by offering a number of prizes in video and photo competitions.

The first moon landing had yet to happen, Led Zeppelin had just released its first album and The Beatles had just performed their last public concert on the roof of the Apple Records building. It’s May 1969, and in California Jerry Sanders III and a team of seven colleagues had just used $100,000 to set up a company that would help to shape the computer business in the decades to come. That company was AMD, and it will be celebrating its 40th birthday tomorrow (1 May).

Starting out as a manufacturer of logic chips, and then later moving into RAM chips and clones of Intel’s CPUs, AMD has since gone on to develop technologies that have changed the computing industry. These include the first 64-bit instruction set for desktop CPUs (AMD64), as well as the first desktop CPUs with an integrated memory controller.

Although times are still tough for AMD at the moment, the company’s Vice President of Advanced Marketing, Pat Moorhead, pointed out on his blog that AMD has already overcome a number of challenges throughout the last 20 years. Moorhead lists a number of general comments from pundits over the time, such as “you have the 386 mask set, but not the microcode. No way can you make a 386,” and “you are nuts if you think you can drive a 64-bit instruction set by yourselves,” and answers each one with “but AMD did it.”

Without a hint of modesty, Moorhead also compares AMD’s defiance of the pundits to the moon landing, which happened a few months after AMD was founded. “Pundits laughed when Kennedy set his challenge to send a man to the moon and return him safely by the end of the 1960s,” says Moorhead, “we like our moon-shots at AMD, too, and surprising the pundits again and again.”

On another blog, AMD’s senior vice president and chief marketing officer, Nigel Dessau, admitted that “these are challenging economic times” but was still confident that “the best is yet to come” from AMD. “AMD continues to drive innovation in the industry with new technologies and platforms that are designed for where the industry is heading,” says Dessau. He cites the ATI Radeon HD 4000-series of GPUs, the Yukon platform for ultraportable laptops and its new energy-efficient Opteron CPU as examples of this.

The company has decided to mark the occasion with a couple of competitions, with loads of prizes on offer. The first is a competition to make a short (up to a minute) video that says “Happy 40th Anniversary AMD” in the most interesting way possible. “You can say it, sing it, paint it on a wall, whatever…just make sure it’s included,” says AMD. Three winners of this competition will get a Radeon HD 4890, while a further 40 runners up will get a Radeon HD 4650.

The second competition is a photo contest, for which AMD is requesting “the most iconic photo you can create which expresses your love of AMD.” Hinting at possible ideas, AMD suggests: “got an AMD tattoo? Prove it. Have an especially awesome AMD technology-based setup in your home or office? Show it off. How many AMD logos (non-digital please, anybody can do that) can you squeeze into the frame? Be creative!” The five winners of the competition will get a Phenom II X4 Black Edition CPU and an Asus M4A78T-E motherboard, while eight runners up will win a an Athlon 7850 CPU and a Gigabyte GA-MA780G-UD3H motherboard.

Got some good ideas? You can find details on how to enter the competitions at AMD’s 40th Anniversary website. Will you be entering either of the competitions, and do you share Dessau’s optimism about AMD’s future? Let us know your thoughts in the forums.

12 Comments

Discuss in the forums Reply
Er-El 30th April 2009, 18:50 Quote
I hope they can get themselves out of debt soon so we can have some fierce competition with Intel (hence better for us).
kosch 30th April 2009, 18:51 Quote
Hmm I've got a bunch of old intel chips kicking around. Maybe I could sing happy anniversery to AMD whilst, urinating on the intel, chips stomping on them and then setting them on fire before finally offering them at a hand made AMD altar of sacrifice?
badders 30th April 2009, 19:06 Quote
Quote:
Originally Posted by kosch
Hmm I've got a bunch of old intel chips kicking around. Maybe I could sing happy anniversery to AMD whilst, urinating on the intel, chips stomping on them and then setting them on fire before finally offering them at a hand made AMD altar of sacrifice?

You could do, but you are in the UK. We're ineligible.


All I have to say is:
Code:
01001000 01100001 01110000 01110000 01111001 00100000 00110100 00110000 01110100 01101000 00100000 01000001 01101110 01101110 01101001 01110110 01100101 01110010 01110011 01100001 01110010 01111001 00100000 01000001 01001101 01000100
bowman 30th April 2009, 19:21 Quote
Quote:
AMD 40th Anniversary Video and Photo Submission Contest (the “Contest”) is open only to legal residents of fifty (50) United States (including the District of Columbia) and Canada (excluding Quebec)
lol.
crazyceo 30th April 2009, 19:51 Quote
Is this company still going? Can't imagine why since every product release for the last 3 years have boot marks from the competition all over them. A share price of $40 in Jan06 to around the $3.50 mark now.

Maybe one of our American friends can submit a picture of the Titanic going down or a huge pile of cash burning.

Sorry if that's too negative but I have no confidence in this company.
confusis 30th April 2009, 21:50 Quote
Quote:
Originally Posted by crazyceo
Is this company still going? Can't imagine why since every product release for the last 3 years have boot marks from the competition all over them. A share price of $40 in Jan06 to around the $3.50 mark now.

Maybe one of our American friends can submit a picture of the Titanic going down or a huge pile of cash burning.

Sorry if that's too negative but I have no confidence in this company.

Intel fanboy?
devdevil85 30th April 2009, 22:10 Quote
Quote:
Originally Posted by confusis
Quote:
Originally Posted by crazyceo
Is this company still going? Can't imagine why since every product release for the last 3 years have boot marks from the competition all over them. A share price of $40 in Jan06 to around the $3.50 mark now.

Maybe one of our American friends can submit a picture of the Titanic going down or a huge pile of cash burning.

Sorry if that's too negative but I have no confidence in this company.

Intel fanboy?
Intel fangirl?

Keep afloat AMD, I have been with you since the beginning. Screw Intel and their monopolistic practices!
crazyceo 30th April 2009, 23:18 Quote
I am trying to be unbias but anything that has come out of AMD over the past 2 years has been a real dissappointment to me. Nvidia and Intel get instant flak no matter what they do but AMD release a pretty weak CPU or GPU for that matter and the AMD cheerleaders come out showing their asses. Take this topic for instance, it tells us absolutely nothing of any importance at all but the cheerleaders come out anyway. Just marketing crap from a dying company. Stick a fork in them, they are done!
boiled_elephant 30th April 2009, 23:54 Quote
Quote:
Originally Posted by badders

All I have to say is:
Code:
01001000 01100001 01110000 01110000 01111001 00100000 00110100 00110000 01110100 01101000 00100000 01000001 01101110 01101110 01101001 01110110 01100101 01110010 01110011 01100001 01110010 01111001 00100000 01000001 01001101 01000100

Seconded, though lacking the entire ASCII table committed to memory, I had to use an online converter :(
FSNxPhantom 1st May 2009, 00:51 Quote
Quote:
Originally Posted by crazyceo
I am trying to be unbias but anything that has come out of AMD over the past 2 years has been a real dissappointment to me. Nvidia and Intel get instant flak no matter what they do but AMD release a pretty weak CPU or GPU for that matter and the AMD cheerleaders come out showing their asses. Take this topic for instance, it tells us absolutely nothing of any importance at all but the cheerleaders come out anyway. Just marketing crap from a dying company. Stick a fork in them, they are done!

I'm sorry if this is off topic, but need I remind you that it is thanks to AMD/ATI that Nvidia and Intel have to lower the prices of their own products? I mean come on, the 8800GTX literally was over $500 (USD) which has now been reduced to a "measly" $130-160 USD. As for Intel, I'm pretty sure that without the existence of AMD, then the price for a CORE 2 QUAD would be over $500 just cause its a QUAD, let alone the Core i7.

So please don't say that AMD/ATI should go away as I like the lower prices that I have to pay for, especially in this economy.

Back to the original intent of the post, I seriously think someone should implement the evolution of the platforms from a cell floating around to a Spider in a web capturing insects to a Dragon fighting other animals. The Dragon should then blow fire that screams "Happy 40th Anniversary AMD!"
[USRF]Obiwan 1st May 2009, 13:04 Quote
The last Intel processor I used was the Celeron 300A. My first AMD processor was a 486 DX120. I currently have 4 ahtlons running in house, the fastest being a Athlon64 x2 4800. The slowest a XP2400, the other 2 are X2 3500.

My next processor will be a Phenom X3 720 B
crazyceo 1st May 2009, 14:20 Quote
Quote:
Originally Posted by FSNxPhantom

I'm sorry if this is off topic, but need I remind you that it is thanks to AMD/ATI that Nvidia and Intel have to lower the prices of their own products? I mean come on, the 8800GTX literally was over $500 (USD) which has now been reduced to a "measly" $130-160 USD. As for Intel, I'm pretty sure that without the existence of AMD, then the price for a CORE 2 QUAD would be over $500 just cause its a QUAD, let alone the Core i7.

So please don't say that AMD/ATI should go away as I like the lower prices that I have to pay for, especially in this economy.

Yes that really was off topic.

Tut, tut more cheerleading!
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