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AMD unveils Live! Ultra brand & Live! Explorer app

AMD unveils Live! Ultra brand & Live! Explorer app

AMD Live! Ultra enabled PCs and notebooks will ship in 1H 2008 and 2H 2008 respectively.

AMD has announced its AMD Live! Ultra brand, which will enable end users to identify desktop and notebook PCs designed to deliver what the company claims to be “the ultimate visual entertainment experience.

Desktop AMD Live! Ultra products will be based on the company’s ‘Spider’ platform, which includes a quad-core Phenom 9000-series processor, an AMD 700-series motherboard and an ATI Radeon HD 3000-series graphics card.

On the other hand, mobile AMD Live! Ultra products will be powered by the AMD Puma mobile platform, which is set to be released later this year. Live! Ultra branded notebooks will include forthcoming AMD Turion Ultra Mobile processors and ATI mobility Radeon HD 3000-series graphics chips.

In addition to the platforms, the company has announced the AMD Live! Explorer software that will work in conjunction with the hardware. AMD says that the application will allow you to easily browse through music, photos and videos in a three-dimensional revolving carousel that looks similar to Apple’s Cover Flow feature inside iTunes.

AMD says that OEM partners will be able to customise the software browser with their own applications when it’s bundled with one of their AMD Live! Ultra-enabled PCs or notebooks. The company has stated that AMD Live! Ultra enabled desktop machines will be available in the first half of 2008, while notebook machines based on the ‘Puma’ platform will follow in the second half of the year.

We’ve included an AMD Live! Explorer demo video below – have a look and tell us what you think about it in the forums.

7 Comments

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E.E.L. Ambiense 8th January 2008, 22:59 Quote
Looks nice! But it's probably just eye-candy for me. Explorer itself is fine for me, as I know where everything's at already on the system. I can imagine this'll be a hit with the ADD-afflicted techie porn crowd! :)
chicorasia 9th January 2008, 00:14 Quote
I really, really, really didn't get it....

Doesn't it look very much like Windows Media Player? Or iTunes? Doesn't it do pretty much the same job? Isn't either of those bundled with the OS or available as free downloads?

"Customize this software browser"..... "AOL 90-day free internet" CD anyone?
E.E.L. Ambiense 9th January 2008, 00:22 Quote
Shovelware! Or Cereal-box-ware, as I call it.
Arkanrais 9th January 2008, 01:52 Quote
I hate despise exclamation marks in product names. its always a strait turn-off for me.
anyway, aside from the name that makes me yell "hulk smash", the demo vid does look good.
Mongoose132 9th January 2008, 07:50 Quote
isn't it a bit similar to intels rubbish 'Viiv' bloatware it included on my and so many other pc's? it just looks like amd trying to follow intel (as usual)
Redbeaver 9th January 2008, 15:02 Quote
works best with AMD CPUs? so... they will work with Intel as well? lol

meh, my vista ultimate got media player, so im happy wit that.
Amon 9th January 2008, 17:43 Quote
I wouldn't mind using something like that. I don't have the luxury of fitting a television set and satellite receiver box on my desk.
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