It's red, and it's clever - Asus is auctioning a unique S6 laptop in red starting Saturday for charity.
The AIDS in Africa plight has really kicked up a lot of press in recent years, particularly with heavy hitters like Bono from U2 lending their celebrity to the cause. The endeavor even has an official colour to it, which has sparked the popular Product(RED) campaign of items. That campaing got some extra press in the tech sector when Apple picked it up for the iPod, but the rest of the industry has been largely quiet about it. Until now.
Asus, maker of some of the motherboards and laptops that we all have grown to love, has entered the cause. However, it didn't enter with a suite of products to which some small pittance goes to a charity - no, it actually went and did something unique. The company will be auctioning off one of its smart looking S6 notebooks on Ebay starting tomorrow, and donating the entire proceeds to Comic Relief.
Of course, it's not special if it's just an S6 - so Asus designed
one unique red leather laptop specifically for the auction. It's not a limited issue, it's not an advance model of new colours - it will be entirely unique. The auction will be for the laptop and a few red accessories, and once it's gone, it's gone.
You'll be able to find the auction
here.
Have you got a thought on the auction? How about Asus' attempt to really do something special rather than just sending a cheque? Will you be bidding? Tell us
in our forums.
11 Comments
Discuss in the forums ReplyAs for unique. OK. Great. Do you get better service and support with that? What if you break it or it gets stolen?
*is having flashbacks to Terry Goodkind's 'Sword of Truth' series...*
I don't know about the support, but I'd imagine that, if it got stolen, the fact that it's the only red leather S6 in the world would make it a hell of a lot easier to trace.
Sam
Here's a link to Wikipedia and the foundation
Item number: 230111577161
Item number: 230111666139
the latter is currently on £1020. (9d 2h to go)
That's assuming you see the person who stole your laptop again, ever, and they're using it at the time you see them. Plus, what are you gonna do, walk up to them and yell "I HAVE THE ONLY RED LAPTOP IN THE WORLD! THAT'S MINE!"
Anyway, the whole thing just reminds me of
http://img400.imageshack.us/img400/9008/individualsap4.jpg
Just a big publicity streak trying to show that they, too, really care about taking care of the badness in the world.