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GameStop pulls PC copies of Deus Ex from shelves

GameStop pulls PC copies of Deus Ex from shelves

PC copies of Deus Ex are being pulled from GameStop's shelves due to a row over Onlive coupons.

Leading US retail chain GameStop is reportedly pulling all PC copies of Deus Ex: Human Revolution (regular edition) from shelves over an ongoing dispute with publisher Square Enix.

The dispute relates to coupons for cloud-gaming platform Onlive, which were included in the box with US copies of the game.

Yesterday reports arose that GameStop had informed staff to open copies of the game, even if sealed, and remove the coupons from the box before returning them to shelves. GameStop reassured customers that, even though seals were broken, the copies would still be brand new and damaged copies could be exchanged with a receipt.

'We prefer not to promote our competitors and their competing offerings and services in our stores,' said a GameStop spokesperson yesterday. 'Unfortunately, the coupon was packed without our prior knowledge.'

Now, according to an internal memo leaked to Giant Bomb, GameStop has reached an agreement with Square Enix to remove all PC copies of the game from shelves.

'GameStop was not made aware of [the inclusion of coupons] and Square Enix respects the right of GameStop to have final say over the contents of products it sells and to adjust them where they see fit in accordance with their policies' said an accompanying statement from Square Enix.

Read our Deus Ex: Human Revolution review for more information on the game.

Let us know your thoughts in the forums.

34 Comments

Discuss in the forums Reply
Paradigm Shifter 25th August 2011, 17:49 Quote
This won't hurt sales of the PC version, no, not at all...

Pfft.

I can see the headlines in a few weeks/months now: "Console versions of Deus Ex Human Revolution sold twenty times better than PC version, publisher and developer say they won't bother with another PC version for future games."
feathers 25th August 2011, 17:52 Quote
Never mind. Game looks a bit wank any way.
modfx 25th August 2011, 17:54 Quote
Amen. At paradigms commentn
Cerberus90 25th August 2011, 17:59 Quote
What utter morons, I mean, they actually think OnLive will catch on!! :D :D
Chriscogley 25th August 2011, 17:59 Quote
i think it looks okay but dont think the sales will be that effected to matter
even if they dont make future plans for making more on the pc platform
they will be the ones missing out not the pc community
the-beast 25th August 2011, 18:06 Quote
Why the discrimination against Onlive when the game requires the Steam online platform to run anyway. If Gamestop truly had a problem with other peoples online platforms they would not be even selling the game
Bede 25th August 2011, 18:19 Quote
Disregard post.
Kiytan 25th August 2011, 18:40 Quote
Quote:
Originally Posted by Bede
It's because Gamestop (parent company of GAME) owns Spawn Entertainment - a similar game streaming thing to OnLive (hat tip, PC Gamer). Pathetic.

They also own impulse,a rival to steam. And that doesn't seem to bother them.

Still there shop, they can do what the hell they like, it's going to hurt them much, much more than it will hurt square enix.
XXAOSICXX 25th August 2011, 19:03 Quote
It's hardly "pathetic" for a store to want to control what it sells....
Bede 25th August 2011, 20:00 Quote
Retail copies of a game are fire and forget. Giving a code to a game streaming service, something so niche and unlikely to work, has no impact upon them. They are hurting the consumer and gaining nothing.
Omnituens 25th August 2011, 20:12 Quote
Quote:
Originally Posted by Bede
It's because Gamestop (parent company of GAME)

Not the last time I checked.
Bede 25th August 2011, 20:32 Quote
Quote:
Originally Posted by Omnituens
Not the last time I checked.

Mea culpa, I'm not quite sure why I thought that.
ChaosDefinesOrder 25th August 2011, 20:45 Quote
Quote:
Originally Posted by Bede
Quote:
Originally Posted by Omnituens
Not the last time I checked.

Mea culpa, I'm not quite sure why I thought that.

you're thinking of Game Station being owned by Game in the UK maybe?
chiper136 25th August 2011, 20:52 Quote
Quote:
Originally Posted by Kiytan
Quote:
Originally Posted by Bede
It's because Gamestop (parent company of GAME) owns Spawn Entertainment - a similar game streaming thing to OnLive (hat tip, PC Gamer). Pathetic.



Still there shop, they can do what the hell they like.

No they can't. Its a very slippery slope. What if they made an alternative instruction manual for a game which cost £10. They then took the manual out of the boxed game but still sold it at full price.

Or say they took out the promotional code for a free character/mission/weapons because they sold them separately and didn't want you to get it included with the game. Thats not fair. I'm sure the only reason they haven't been dragged into court is because apparently they were not informed of the addition of the onlive codes when they agreed to stock the game.
javaman 25th August 2011, 20:54 Quote
Meh honestly who cares? I use steam or amazon for PC games ever since Game and Gamestop became an over priced charity store.
blackcell1 25th August 2011, 20:57 Quote
it is wrong, and Square Enix should do something about it... i guess gamestop should of taken out all the free coupons to play portal 2 on pc when you brough the ps3 copy ?
WILD9 25th August 2011, 21:18 Quote
tbh I just feel sorry for bricks and mortar media stores, it must be terrifying for them realising that digital downloads are going to run over them like a steam roller in the next few years and there is literally nothing they can to to stop it. Within the next 2 generations of consoles, maybe even 1 their market share is going to drop to almost nothing.
Nicodemus_MM 25th August 2011, 21:35 Quote
Sorry, but I wouldn't buy from GameStop if they were the last brick and mortar retailer on the planet. Overpriced, understaffed, unknowledgeable and now they decide what the customer gets?!? I realize it's just a coupon, but if I'm paying for the package I want what the developer/publisher included... not what some ego-maniacal middle-man wants for me. "...the right of GameStop to have final say over the contents of products it sells and to adjust them where they see fit..." Up yours, GameStop.... think I'll see what this Onlive thing is.

GameStop is a prime example of why digital distribution is flourishing. They're just stopping short of actually flogging customers that make the mistake of buying physical copies.
feathers 25th August 2011, 22:42 Quote
Quote:
Originally Posted by WILD9
tbh I just feel sorry for bricks and mortar media stores, it must be terrifying for them realising that digital downloads are going to run over them like a steam roller in the next few years and there is literally nothing they can to to stop it. Within the next 2 generations of consoles, maybe even 1 their market share is going to drop to almost nothing.

Haha :) "steam roller". Nice pun.
The_Beast 25th August 2011, 23:02 Quote
Gamestop is a joke for PC games, there selection is minimal at best even on there best days
E_Spaghetti 25th August 2011, 23:07 Quote
I wouldn't worry about gamestop's pc game sales.
Their stores are a joke. Their selection is so small and poor. Gamestop needs to either put way more effort into pc games or get out.
E_Spaghetti 25th August 2011, 23:07 Quote
LOL Nice timing Beast!
digitaldave 25th August 2011, 23:56 Quote
small minded biz practice that is only going to hurt one group of people.

the group of people who pay their wages.

I doubt they will last long playing silly games like this.
Steelez 26th August 2011, 00:33 Quote
If they don't like the competition it's because they can't compete. I am sure they had the chance to offer something similar to the devs, besides I bet most the games are steam activated anyway,
Zurechial 26th August 2011, 01:07 Quote
I was planning to buy DXHR in Gamestop because I wanted a physical copy of the game and because they tend to be the cheapest option for me with new releases.
I checked the price with the guy behind the counter the other day, took a curious glance at the DXHR boxes on the shelf.

Went back earlier today to check what time they'd be open in the morning: 9am, cool. I'll be there. Noticed the strange absence of DXHR boxes on the shelf.

Got home, saw the news articles about GameStop pulling it from shelves.
Bought the game on Steam. Doubt I'm the only one.
lp1988 26th August 2011, 06:47 Quote
Quote:
Originally Posted by chiper136

No they can't. Its a very slippery slope. What if they made an alternative instruction manual for a game which cost £10. They then took the manual out of the boxed game but still sold it at full price.

Or say they took out the promotional code for a free character/mission/weapons because they sold them separately and didn't want you to get it included with the game. Thats not fair. I'm sure the only reason they haven't been dragged into court is because apparently they were not informed of the addition of the onlive codes when they agreed to stock the game.

that would be just fine, they are in their good right to do what they want, and others are in their good right to not do the same. people would find out and it would hurt their own sales, car dealers are completely allowed to do what they want with the cars they sell, but only few people would by a car a place where they emptied the car for gass before you left the dealership. People would find a different place to shop or the car manufactures may decide that it isn't a place where they want their cars sold. and the store would die out. same with this.

but in the end there is no better way to promote online services than to not have the game in their stores.
SaNdCrAwLeR 26th August 2011, 08:55 Quote
Quote:
Originally Posted by Cerberus90
What utter morons, I mean, they actually think OnLive will catch on!! :D :D

well Onlive is already established in Portugal, through the means of the "Meo Jogos" system...
it's a rather decent platform... specially when you have fiber :P
impar 26th August 2011, 10:05 Quote
Greetings!
Quote:
Originally Posted by SaNdCrAwLeR
well Onlive is already established in Portugal, through the means of the "Meo Jogos" system...
Meo Jogos has nothing to do with Onlive. Its based on Playcast, not Onlive.
will_123 26th August 2011, 11:47 Quote
Quote:
Originally Posted by chiper136
Quote:
Originally Posted by Kiytan
Quote:
Originally Posted by Bede
It's because Gamestop (parent company of GAME) owns Spawn Entertainment - a similar game streaming thing to OnLive (hat tip, PC Gamer). Pathetic.



Still there shop, they can do what the hell they like.

No they can't. Its a very slippery slope. What if they made an alternative instruction manual for a game which cost £10. They then took the manual out of the boxed game but still sold it at full price.

Or say they took out the promotional code for a free character/mission/weapons because they sold them separately and didn't want you to get it included with the game. Thats not fair. I'm sure the only reason they haven't been dragged into court is because apparently they were not informed of the addition of the onlive codes when they agreed to stock the game.

Yes they can. Its their store they can sell what they want and when they want. Fair game to them they want to protect their own product.
javaman 26th August 2011, 11:53 Quote
I'll continue to say it, if brick and mortar stores are to survive, and this is the entire high street not just games stores, they need to make shopping in them a personal experience. They can't compete on price, they can't compete on ease of finding what you want and they currently struggle to compete on speed. How many shops do you go into and have some member of staff eye you up and down with a look of disgust in their eyes, or grunt and sigh when you want to try something on or heaven forbid ask them for help? I've stood in curry's for over 30mins with several staff ignoring me and just chatting among themselves even when I tried to get their attention. The experience needs to be a pleasant one not one where staff see it as an oppurtunity to sell you something you don't want or get you to buy x model since it offers them a higher return. I want correct advice, I want to play with the device without barriers thrown up or it snatched off me after 2mins and I don't want to be grunted at. Learn to frickin talk! Maybe if it does become a "personal experience" then I'd be willing to pay the prices.
chiper136 26th August 2011, 12:27 Quote
Guess I thought it would come under false advertising or something. But then I guess they could put a sticker over the box or whatever. Still, it is a dickish move.
Gundam God 26th August 2011, 13:50 Quote
Shame this was only in the US.... would have been fun trying to haggle on price for these 0 day old second hand copies. :D
Raijin 29th August 2011, 22:07 Quote
No offense to anyone that doesn't likie gamestop but i shop there frequently lol. Don't really care what they do seeing as how it's their store and they weren't notified of the coupons. To me Gamestop is just a place like a movie rental, buy cheap games, get your night's worth of entertainment out of them, then place them on the shelf to build your collection. $10 will get you a pretty decent used game that you can spend several hours playing instead of being bored all day lol. And no I'm not advertising Gamestop, just stating my opinion.
ssj12 30th August 2011, 05:24 Quote
really hope Square takes GS to court over tampering with their product.
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