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EA hits back at UFC over MMA title

EA hits back at UFC over MMA title

Peter Moore claims EA's mixed martial arts game has been in development for more than two years already.

EA Sports head Peter Moore has hit back at remarks made by Dana White, head of the Ultimate Fighting Championship, over claims that EA dismissed the notion of a UFC game on the basis that it wasn't a legitimate sport - only to turn around and announce a competing title and attempt to license UFC fighters.

Yesterday Dana White said that the UFC was officially at war with EA Sports and that anybody who licensed themselves to EA's mixed martial arts (MMA) title would find themselves banned from the UFC.

"I know there has been some recent discussion about EA Sports bringing a challenger to this sport," said Moore on his official blog, who went on to say that EA's own MMA game has actually been in development for more than two years and isn't just a reaction to the success of THQ's official title, UFC Undisputed 2009.

"I have great respect for the organisations and individuals that have invested in the sport's growth over the past decade - so this is one that is near and dear to me and I'm excited to see such good progress to date, Moore continued.

"I trace my MMA videogame roots back to my support of Crave's UFC title on the Dreamcast in 2000 and have been a fan ever since. Our title will bring both innovation and further authenticity to mixed martial arts, not to mention a strong global publishing network that will help spread the sport's popularity around the world."

EA first unveiled the new title, known simply as Mixed Martial Arts at E3 earlier this year, claiming that it plans to alternate releases of MMA and Fight Night in the future in order to provide a decent amount of development time.

What's your opinion of mixed martial arts, both as a sport and as an EA game? Let us know in the forums.

10 Comments

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bbshammo 15th July 2009, 13:16 Quote
As long as EA stick to console releases only, I'm not bothered what they get up to.

With any luck, they'll succeed and continue to do so and abandon PC gaming altogether.

As for the claims by the UFC as to EA's actions, it's hard not to believe as EA have proven time and time again their one and only goal is to cash in on as much as they possibly can, regardless of anything else; such as quality, honouring commitments, service etc...
Mentai 15th July 2009, 14:24 Quote
Quote:
Originally Posted by bbshammo
As long as EA stick to console releases only, I'm not bothered what they get up to.

With any luck, they'll succeed and continue to do so and abandon PC gaming altogether.

But... They own Bioware D:
Goty 15th July 2009, 14:33 Quote
Is it just me, or does anyone else have trouble seeing how releasing half-assed remakes every year bring authenticity to a sport?
Paradigm Shifter 15th July 2009, 14:33 Quote
Pfft.

EA's doing damage control, combined with a little spin 'n' wriggle.

A while back, I thought EA were changing their tune... now I see that it was a mistake.
pizan 15th July 2009, 14:47 Quote
Quote:
Originally Posted by Paradigm Shifter

A while back, I thought EA were changing their tune... now I see that it was a mistake.

pfft
UrbanMarine 15th July 2009, 15:01 Quote
EA hasn't brought innovation to the gaming market for awhile now. The buy up other peoples hard work and claim it as their own.
Phil Rhodes 15th July 2009, 15:01 Quote
Handbags at dawn!
Elton 15th July 2009, 15:04 Quote
As long as they don't murder Bioware, I'm okay.

Still enjoying Jade Empire.
Necrow 15th July 2009, 15:27 Quote
All publicity is good publicity
sheninat0r 15th July 2009, 23:59 Quote
Quote:
Originally Posted by Elton
As long as they don't murder Bioware, I'm okay.

Still enjoying Jade Empire.

That game was awesome.
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