Christian groups are lashing out at EA, who staged a fake Chrisitan protest against Dante's Inferno at E3 2009.
Christian groups are lashing out at Electronic Arts over EA's viral marketing stunt for
Dante's Inferno at E3 2009, which involved a fake religious protest where more than 20 people pretended to be Christians angered by the game. The fake protesters held up signs outside the LA Convention Centre that bore mottos like "
Trade your PlayStation for a PrayStation".
While some publications fell for the ruse and reported the controversy that was building around the game, the truth was quickly uncovered and the event was exposed as a viral marketing stunt by the
AP.
In an interesting turn of events though, Christian groups really are objecting to the game and the marketing campaign around it now, reports
GamePolitics. Mainly though, it looks like people are objecting to the game for the same reason as we did in our
hands-on preview of Dante's Inferno - that it just isn't very original and strays too far from the source material.
"
It's been clear for a while now that the entertainment industry views Christians on the whole as priggish, thin-skinned fun-killers," said a spokesperson for Christian publication
InsideCatholic. "
Has anybody at EA actually read the Inferno?"
Others were more direct in their criticisms, with
Catholic Video Gamers saying that
Dante's Inferno looks to be little more than a
God of War rip-off.
"
Gamers of all varieties will buy this product if it's, well, actually a good game. So instead of engaging in a shamelessly anti-Christian stunt to promote your poor excuse of a product, maybe you ought to work on making this game, you know, something better than a blatant God of War rip-off and make it, ya know, something worthwhile?"
What are your thoughts on the game? Let us know
in the forums.
Nice work EA.
My bad :(
No, really?! Well, I never. You don't say!
GIve him time, he's screwed up enough already =P
This is almost like a self-fulfilling prophecy.
They know that Christians won't buy a hard 'M' game like this anyway, so they don't really worry about offending them. Also, Christians don't do very much when they're offended. The Muslim community was threatening violence because of the LBP thing, which is far more serious then a magazine writing a scathing review.
I disagree. I'm a Christian, and at least half my games are 15s, 18s, or Ms. Same goes for some of my Christian friends. We don't have a single, homogeneous "Christian standard" that precludes us from enjoying half the entertainment enjoyed by everyone else.
True on the second part, though. It's always safer to risk offending Christians, if you have to offend someone, because, on the whole, Christians won't threaten to behead you.
Still, it seems a bit tasteless that EA would do it on purpose.
/closes door behind self
Wow, not to go off another topic, but it's nice to know you guys can see this happening too. It's going to be interesting later on how it all plays out.
I know the state government is about to shut down.. literally end of the month- schwarzenegger said if they can't balance the budget he won't take another loan and our state will literally stop lol how come our state is so corrupt.. we got rid of davis and that helped a bit.. triple car taxes showed how far out of touch with reality our governor was
that's funny EA would do this.. would have been better if it was targeted at gays XD have guys marching around shirtless with rainbow signs jaggin each other in the ass with the poles.. that would have probably stirred up more reaction here in cali :D
This.
" EA apologizes for protest of fake protest after it is revealed fake protest of protest is in fact fake. EA promises it will never happen again"
I wonder when this kind of marketing will catch up with them
Really? And what has he screwed up? Certainly hasn't done worse then Bush. *Shrug*
On Topic:
Even if it represents a common reaction, I believe it was kind of bad-taste to scape-goat the Christians like that. Just my 0.02c
QFT
EA: Spend more time making games and less time publicising them. You are the biggest IIRC in terms of net worth games producer in the world and should be leading from the front. Instead, you set a bad example that games are all about whether you can get someone to buy it, and the product comes second.
I'll give you one big thing... That International Listening in on the phone call thing... Obama made it domestic three days into office. This isn't a political discussion but if you want a list then I'll be free to give you one. Chicago vs Texas. When you think Corruption what is the one city that comes to mind? Bill Ayers, Will Wright, etc. The man surrounded himself with far left radicals his whole life so what makes you think he's suddenly changed his outlook?
The reason it's OK is that Christians are pretty much non violent but give them some time. They'll come around and be just as hateful and spiteful as the rest of us.
gay rights is a different thing, because you would be mocking someone's sexuality
when you mock religion, it is the same as mocking the BNP, or the labour party, or any other beliefs.
the subject of muslims is broadly avoided I suspect out of sensitivity to different cultures. such a sensitivity does not extend to our own. in much the same way, you happily make fun of your friends, but if you meet someone you are not acquainted with you would consider it rude to make fun of them.
Of course, it is from EA, but lets face it, they have atleast one genius in the company, the guy in the marketing department who came up with this.
Now if only they would put as much creativity into the games.:D