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PC gaming market worth $11 billion

PC gaming market worth $11 billion

The PC Gaming Alliance reckons the PC gaming market is worth over $11 billion, with WoW generating a sizeable portion of that.

The PC Gaming Alliance may not be helping an awful lot in the eyes of consumers, but believe it or not the coalition of willing PC developers, manufacturers and publishers has actually been up to quite a lot behind the scenes. Like releasing this new report on the state of the PC gaming market, for example.

According to the PCGA, who released a 2008 report today in conjunction with DFC Intelligence, the PC gaming market is not only the largest in terms of installed userbase, but also one of the most financially stable too - with a worth of over $11 billion.

Despite growing fears that piracy may be damaging the gaming market, DFC found that at least half of that market revenue came from Northern America and Western America. That said, DFC also found that the market was splitting into two very different audiences, with developed markets such as the US, Japan and Europe driving sales in hardcore games while developing markets had more growth in casual games. The PCGA reckons the divide stems from a lack of capable hardware in developing nations.

Regardless of where you are though, it's clear from the numbers that MMOs are the main source of revenue in the PC market. A top-selling PC game can regularly generate over $50 million according to the report, but MMO games are able to perform much better than that. A typical Asian MMO might generate over $100 million, though World of Warcraft is the market leader and generates more than $1 billion alone.

You can read the entire PCGA report (via Kotaku) for more details, as these are just the highlights, but first let us know what you think about the figures in the forums.

16 Comments

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kylew 24th March 2009, 12:32 Quote
Uhh, doesn't WoW generate over or close to £70 million per month anyway? That's over £800 Million, so if it's close to 11Billion, what else is taking in such a huge amount of money? Oh and there's steam, but no-one knows how much they're making or generating.

Considering it seems to be in fashion for devs to constantly moan about how they're not making enough money.

Or if they aren't making as much money as they want, they will instantly assume 'PIRACY' or 'SECOND HAND THIEVES' instead of 'maybe our game is crap and no-one wants to buy it'. :p

I've long suspected the gaming industry is worth a lot more, and generates a lot more money than most of the devs crying poverty make out.

I'm looking at you Epic(fail)! *glares*
ChaosDefinesOrder 24th March 2009, 12:34 Quote
Quote:
PC gaming market is not only the largest in terms of installed userbase, but also one of the most financially stable too

Death of PC gaming? Sounds more like zombie undead of PC gaming ;-)

Have Epic been kicked out of the PCGA yet?
Gunsmith 24th March 2009, 12:39 Quote
i take the whole PCGA thing with a pinch of salt but it was an interesting read non the less.
Bauul 24th March 2009, 12:46 Quote
I just wish I was the bloke at Blizzard who one day sat up and said "lets make a persistant MMO out of our RTS franchise!". They must be dizzyingly rich by now.
Major 24th March 2009, 12:55 Quote
Quote:
Originally Posted by kylew
Uhh, doesn't WoW generate over or close to £70 million per month anyway? That's over £800 Million

That gave me goosebumps.
CardJoe 24th March 2009, 12:56 Quote
Quote:
Originally Posted by Bauul
I just wish I was the bloke at Blizzard who one day sat up and said "lets make a persistant MMO out of our RTS franchise!". They must be dizzyingly rich by now.

I read an Activision investor call transcript the other day. One of the investors was basically moaning to the head of Activision Blizzard that the Blizzard studio was wasting time by still creating content updates for age-old games like Diablo 2.

The CEO turned around and basically said that everyone should leave Blizzard alone; his opinion was that the studio makes such an incredible amount of money for them that they are completely hands-off and let them do whatever the hell they want and that they'll continue to do so as long as the studio makes profit.
p3n 24th March 2009, 13:24 Quote
Activision must have had some input in the horrible starcraft 2 cash-in scheme... (3 'episdoes')
B1GBUD 24th March 2009, 13:42 Quote
This news article may help to support that!

http://news.bbc.co.uk/1/hi/technology/7960498.stm
kylew 24th March 2009, 14:37 Quote
So then maybe this will be the time where devs make more effort with consoles.

Well more devs than the PC usual.
ChaosDefinesOrder 24th March 2009, 14:48 Quote
Quote:
Originally Posted by kylew
So then maybe this will be the time where devs make more effort with consoles.

I'd much rather see this as evidence that developers should make more of an effort with PCs - Stop the rubbish console-to-PC ports, stop focussing FPS games on Consoles and return them to where they belong.

Haze is a particularly good case in point here. A FPS on a console. That is so out-specced for the console that the game outputs to 540p only and then the PS3 upscales that to 720p. On a PC that game could have been run perfectly fine up to and beyond 1080p with decent hardware. (this is ignoring the fact that everything else about it was rubbish)
Jordan Wise 24th March 2009, 17:17 Quote
I just want to know how much Steam makes, they're so secretive its impossible to guess
kylew 24th March 2009, 17:41 Quote
Quote:
Originally Posted by ChaosDefinesOrder
Quote:
Originally Posted by kylew
So then maybe this will be the time where devs make more effort with consoles.

I'd much rather see this as evidence that developers should make more of an effort with PCs - Stop the rubbish console-to-PC ports, stop focussing FPS games on Consoles and return them to where they belong.

Haze is a particularly good case in point here. A FPS on a console. That is so out-specced for the console that the game outputs to 540p only and then the PS3 upscales that to 720p. On a PC that game could have been run perfectly fine up to and beyond 1080p with decent hardware. (this is ignoring the fact that everything else about it was rubbish)
Oops! sorry that's what I meant, I was thinking that they put too much emphasis on consoles and it came out wrong . :p
wuyanxu 24th March 2009, 21:27 Quote
but with current credit crunch, im not sure it's wise to say PC gaming is booming. after all, consoles require less first-time investment.
Major 24th March 2009, 23:09 Quote
Quote:
Originally Posted by wuyanxu
but with current credit crunch, im not sure it's wise to say PC gaming is booming. after all, consoles require less first-time investment.

True, but any market worth $11billion is worth developing for, only problem is, who is getting this market share? From the figures above, Blizzard are getting around a tenth of it, and I am guessing EA have a big proportion too.
dyzophoria 25th March 2009, 02:59 Quote
if they want it to even grow further, ditch DRM
Elton 25th March 2009, 05:23 Quote
This is just a slap to the face on the companies against 2nd hand sales.
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