Nintendo claims that it is almost singlehandedly keeping the US console market afloat, apparently.
Nintendo has drawn scorn this morning by releasing a press release in which is appears to take credit for the year-on-year growth of the US videogames industry, despite month-on-month declines in console sales.
The news ironically comes at the same time that the NPD has released console sales figures for January, which show a 76 percent drop in console sales - which is a lot even if you take the post-Christmas slump into account. Wii and DS sales were
shown to drop considerably in the results.
The Japanese console-maker seems almost cocky in its claims, which seem to say that it alone is buoying the console industry in America.
"
While the videogame industry grew by USD 150 million (12 per cent) year-on-year, Nintendo's total sales grew by USD 300 million in January, offsetting declines on other platforms," said the new press release.
Nintendo not only boasts about the fact that more than 18 million consoles have been shipped worldwide - a figure which dwarfs other platforms easily - but also points to software sales. Half of the top ten videogames sold last year were Nintendo's first-party titles, such as
Wii Fit and
Super Mario Galaxy.
As
Eurogamer points out though, Nintendo isn't totally unaffected by the credit crunch and has slyly slashed profit forecasts recently too.
Do you think Nintendo are keeping the market afloat, or has the success gone to Miyamoto's head? Let us know your thoughts in
the forums.
9 Comments
Discuss in the forums ReplyRegardless, boasting doesn't befit anyone, least of all a corporation. The only thing Nintendo has going for it at the moment is the DS imo, nothing worth bothering with on the wii.
Bah, this whole news story annoys me. What did they expect to gain from such an arrogant press release?
Both of which are old releases! So tell me Nintendo what good games do you have planned for release this year?
Of course it benefits them! That's what the price of stocks is mostly based on. If people think a company is gonna make money, they invest in them so they can get a share of those profits. Boasting about you're previous performance is a huge part of that.
The consumer electronics industry is very different from the automotive. I think the average age and attitude of their consumers can add to their seemingly apparent need to boast. It reminds me of the way some motherboards and graphics card are named and marketed now, not the same professional/objective way things seemed to be done in the past. Anyway, I don't think all of that really gives them an excuse to attempt to take credit for the advancement of an entire industry.
What do all those in the entertainment industry not understand about that? They all are acting pathetic. Like people care about games ,dvd's and cd's. No they are not, they care about food on the table and their jobs.
Morons..