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Ubisoft pulls MindQuiz DS from shops
Author: Joe MartinPublished: 29th June 2007
Ubisoft pulled MindQuiz from shelves based on the insulting language, not pathetically easy gameplay.
MindQuiz for the DS is basically a Brain Training clone which gives players puzzles to solve and then a rating based on their performance. According to the BBC, poor performance in one section of the game would get players called an offensive word.
The word was discovered when a woman from Belfast contacted BBC Radio to complain.
"I thought it was absolutely appalling that a word like this should be used to describe someone who has not achieved very well" Said the woman in question, whose name is Nicola.
Nicola told the show she had been playing the game in hospital whilst giving birth to her baby son (you'd think she'd have more pressing things on her mind) four weeks ago. Nicola, who has family affected by Cerebral Palsy, was shocked to discover the game responded to her poor performance by calling her a name which was 'deregoatory to the disabled'.
Ubisoft were quick to respond, giving out a statement and pulling the game from shelves.
"As soon as we were made aware of the issue we stopped distribution of the product and are now working with retailers to pull the game off the market," a spokesperson said.
"The game was developed in Japan, and we unfortunately did not pick up on the offending word in our quality assurance. We are currently working with the developer to find a way to rectify the issue."
Ubisoft has apologised for the matter and pulled the game before other complaints could be lodged or any official action taken.
We're not exactly sure what the word was, but we're sure it was evil. Still, if you'd care to speculate then you can always drop us your comments.
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does anyone know what's the word she is crying about?
Ha, self-lol.
Ubisoft chose to do this though, nobody made them do it and they probably would have altered the word anyway had they found it.
"No stupid, 2^8 isn't 16 it's 512!!"
Because we can't call those 6 yr old kids stupid! Heaven forbid!
Spastic
****wit
Cretin
Shithead
Mongoloid
my personal bet though
Irish*
*This is a joke. I love Irish people, they rock! Connor from Neighbours is a legend! I'm just playing on an ancient stereotype.....
edit - oooo, AJAXey...
(Yes I am bored and have nothing better to do with my time [except mark coursework])
how do you spell those in common language ? :D
From the forum:
"The word is Spastic btw
And sometimes you are Super Spastic"
hey did the right things - calling anyone a super spastic is wrong.
Hate to say I find the whole thing stupidly funny though ;)
The funniest thing about your post is that 2^8 is 256, not 512 :D
Does that make you a super spaztard? :D
Sounds about right as her family have been affected by cerebal palsy so I can see why she might take offense but really there kid will probably have to get used to the term should it be well enough to go to a normal school as people, kids in particular won't shy away from calling you a spastic if you're physically impaired or in fact a bit stupid.
:D
Anyone who has seen the Ice Cream episode of the Simpsons will know what I mean!