Is the girl gaming market a lost cause, or is there a chance for it all just yet?
THQ Wireless Director James Scalpello is a man who thinks he understands women, apparently. In a recent interview with
CasualGaming.biz, the THQ executive outlined exactly why it is that he thinks girls aren't as big on gaming as boys.
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When girls play console games, they have to have gone through a whole other list of things they could have done before sitting down with them..." said James.
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Guys get home, have dinner, and play a computer game. It's much higher up the list of priorities. To put it bluntly, girls have got better things to do."
The next part of the interview should be taken with a pinch of salt though as, according to
Kotaku, the article has been edited since it was originally published. Regardless, Scalpello is currently down as saying that he thinks the mobile girl gaming market is a lost cause - though the validity of the statements will doubtlessly be disputed.
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I don’t think there’s ever been a successful game really pinpointed just for girls. I think it’s a lost cause, quite frankly. Car manufacturers colour code bits of cars and for some reason it works. But it doesn't work with mobile games.”
What do you think to what the man says - misguided ramblings or has he hit the nail on the head? Let us know your thoughts in
the forums.
LOL i know what you mean!
every sims 2 expansion pack and the game plus world of Warcraft, the expansions and the subscription ive had to pay for
Strangely though, what she likes most of all, is when a game is indirectly competitive - where you can work together, but can monitor scores and boast if you want. That's why she loves Serious Sam and Trackmania. You can play alone or with someone else, but you're not explicitly trying to beat them all the time. It's more about progress than scores.
Of course, that might be a defense mechanism. If I win score-wise in Serious Sam then she says it's just co-op and scores don't matter. If she wins, then it's because she's better than me. Go figure.
My wife prefers cerebral games, of which not many exist, and she often gets frustrated with the controls (a console controller is not the most intuitive thing to start using).
But it is a bit of a sweeping statement to say that girls don't like games - as Joe's GF shows, there are women that like games, just as there are men who don't like games (shocking, I know, but apparently they exist)
OFT >.>
Funnilly enough, my girlfriend is pretty the opposite. She's not nearly as much of a gamer as Joe's girlfriend is (who kicks his ass at many an occasion), but when she does, she's fiercly competetive, and loves nothing more than beating me in a games of Worms, Peggle or Sonic 2. But then again, she's fiercly competetive at everything we do, so it's unsurprising she's like that with games. Where as Joe's girlfriend has learned not to be competetive after witnesseing Joe's wrath and suffering one too many Dutch Ovens as a result.
I can't figure her out. I would not try and lump girls into a category though. I have known a few female gamers that play just as much, if not more than I do.
Girls digg puzzle games.
How many games have been specifically targeted for girls?
But look at the success of the sims, almost all my female friends have played on it and at times to much greater lengths than my male friends.
It's true that men from hunter gatherer times have this strange 'goal achievement' thing - I can't emember it now but I'll explain briefly. You see a target, achieve it, you get a nice bit of endorphins (the same stuff MDMA tries to emulate I think lol) and it can be habit forming. The more you kill especially in a competitive game the more of a 'buzz' you get as your brain is pumping you full of happy chemicals telling you you're good. And lets face it, how many of us guys don't feel like the ****ing king when we get 80 kills and 4 deaths on a CSS game for example?
Whilst this is present in women too it has been shown to be less dominating hence why in other behaviour they will often do less 'thrill seeking' activity because they don't need those chemical highs. I don't know exactly how women work, I just study a bit of human behaviour especially consumer behaviour :p I think you do need to market games differently but I don't like the idea that 'girls dont play games because they're too busy'. Everyone plays games!
She gets bored with Half-Life 2, she'll poke Command and Conquer for a while but her favorite games so far are:
Portal
World Of Warcraft
[Any Other MMO]
Final Fantasy 7
[Any Puzzle Game]
Warcraft 3
Command And Conquer (Any)
Starcraft
Oh and Ookami.
Mostly cause of the Japanese culture thing.
QFT
;)
So considering I have to go to school and teach kids for a living, I generally opt out of more serious gaming through the week!
But I agree that most girls, including myself, are less inclined towards games that are violent just for the sake of violence. However, if a gravity gun, circular saw blade, and a bunch of terrifying zombies are involved, LET ME AT 'EM!!!
(Disclaimer: As with all sweeping generalizations, there are exceptions. I'm fully aware of that. Please don't beat me with that chainsaw.)
There is *nothing* beyond 'must conquer'! Pfft!
..when hell freezes over...
Give me blood.
or give me a sim where I can pretend that I am great footballer/golfer/pilot/driver/etc.
I have tried to make her play half life, but she cant quite get the hang of it.
Though I do agree that girls don't seem to have time for these things, they seem to always be doing something. Not to mention they take 5 times as long to get ready to go out, or in the morning, or for bed. I think if they just hurried the hell up they would have time to play more games :p
PB
Indeed she is. :o
LOL, I actually snorted my tea at that bit. When will you learn to swallow properly Maddy?
:|
Sorry, I couldn't help it!
Unless of course they're all too busy gaming to read & post on bit-tech... :P