AMD is hoping that new products like the Phenom processor are going to be enough to save the remaining nine-tenths of its workforce.

AMD is hoping that new products like the Phenom processor are going to be enough to save the remaining nine-tenths of its workforce.

Chip maker AMD is feeling the effects of rival Intel's successes with the Core 2 processor range, and is looking to trim its expenses accordingly.

The company is reportedly looking to lay off around ten percent of its global workforce – that's about 1,700 people who'll be looking for work real soon now. Having reported a first-quarter revenue for the year of $1.5 billion – that's down from the expected $1.6 billion investors were hoping for, and a whopping 15 percent lower than Q4 2007 revenue – the company is hoping that the belt tightening exercise will be enough to get back its investors' confidence.

AMD, which is best known for manufacturing CPUs and ATI graphics cards, was hoping that increased availability of its Phenom processors alongside price cuts to its Radeon HD 3850 and 3870 graphics cards would be enough to bolster sales, but has reported that the company experienced lower than expected sales across their entire range of products.

The company has every reason to expect an improved second quarter, however: Phenoms are no longer the rare-as-hens-teeth chips they once were, and the company's clever triple-core processors are likely to tempt people away from rival Intel's dual-core systems. Whether that will be enough to steal customers back from a market dominated by Intel remains to be seen.

Investors have been warned to expect an additional charge to be whacked on to Q2 earnings for unspecified 'restructuring', so even if revenue rises the overall earnings could still look pretty grim for the company.

Are you a die-hard AMD fan hoping to see the plucky underdog make a comeback as they have done before, or did Intel tempt you into their clutches with the excellent Core 2 series of chips? Share your thoughts over in the forums.
Quote kenco_uk 9th April 2008, 09:29
I would have thought they'd need all the employees they can get, with the busy times ahead they'll be having. Now that they've sorted the bug in the Translation Look-Aside Buffer (TLB) in the L3 cache, their Quad-Core Opterons are finally a sellable product. Good on AMD for admitting there was a problem, even if it did put their earnings/forecast/profitability behind by a quarter or so.

I just see the lay off as the quickest way of keeping the investors on board.

Btw, first line on second paragraph, change 'law' to 'lay'.
Quote Paradigm Shifter 9th April 2008, 09:42
Not entirely unsurprising...

Still, the best thing about this article? Someone knows how to use the word 'decimate' properly. :D
Quote Th3Maverick 9th April 2008, 09:52
Paradigm, I was about to say the exact same thing. I'm even more impressed with the b-t editorial staff than ever before. :D
Quote Xtrafresh 9th April 2008, 10:01
i hope the guy responsible for that TLB bug is among those 10%...

AMD seems in a tight spot. I think this is a perfect opportunity to drag Sun Tzu into this: choose your enemies as carefully as you choose your friends. AMD picked the wrong people to mess with IMHO. nVidea only needs to run on half-steam to beat the ATI cards atm, and Intel's murderous Tick-Tock pace is something i wouldn't wanna be up against.

I do root for the underdog though, i hope they start pulling some rabbits out of the hat soon.
Quote Tomm 9th April 2008, 11:06
I'm rooting for AMD if only because an Intel monopoly would suck. Competition is good for the consumer :)
Quote D3s3rt_F0x 9th April 2008, 12:04
Quote:
Originally Posted by Tomm
I'm rooting for AMD if only because an Intel monopoly would suck. Competition is good for the consumer :)

Competition is good however at the moment there simply isnt any.

AMD need to invest there money in R&D and look to the future to find something that can challange Intel and surpass, but its a vicious cycle if you cant make the products now and sell them you cant invest in the future and if you cant invest in the future you cant make the next product line any better.

For me AMD shouldnt of boguht ATI anyway
Quote Tomm 9th April 2008, 12:31
Although AMD is doing pretty badly, Intel is still having to work to keep ahead. With no competitor at all, Intel could just wind down R&D totally. Three years ago, AMD were completely on top (for enthusiasts), it goes in swings and roundabouts. I'm not too worried for AMD just yet.
Quote Xir 9th April 2008, 12:36
AMD'S closed it's FAB30 and doesn't know what to do with the excess people, it's that simple.
Quote pimlicosound 9th April 2008, 14:21
Bonus points to anyone who knows the origin of the word "decimate" - its original popular usage (one for the ancient warfare buffs).
Quote salesman 9th April 2008, 15:04
Intel is tempting me but I'm holding out for a couple months.
Quote E.E.L. Ambiense 9th April 2008, 15:55
I still buy AMD solutions for cheap builds for people, although I wouldn't run one myself for a 'beefy" rig. My work system is AMD-based; both systems; but my main rig is Intel based.

I agree they really need to step it up, but this is all after-the-fact. They know this. And I'm sure they're working on it. They ain't givin' up the farm yet. ;)
Quote Paradigm Shifter 9th April 2008, 16:49
Quote:
Originally Posted by pimlicosound
Bonus points to anyone who knows the origin of the word "decimate" - its original popular usage (one for the ancient warfare buffs).

It was a way of enforcing discipline in the Roman Legions, IIRC. A harsh way, but a way nonetheless.
Quote TheoGeo 9th April 2008, 16:50
Actually, if they were to literally decimate as in the original meaning, then they would have far more to worry about than the core 2 duo.
Killing 1 in 10 of its workforce wouldn't make them too popular with their share holders.

dammit, now i can't stop imagining the CEO of AMD as an over the top bond villain.
Quote johnmustrule 9th April 2008, 21:27
Mabey instead of blowing all thier money on ATI they could've spent it on buying out some of Intels engineers, now they have two second class companies trundeling along under two succesful behemouths. Please innovate.
Quote kenco_uk 9th April 2008, 21:47
I'd hardly call AMD second class! When the AthlonXP came out, it was well ahead of anything Intel could muster up. Intel were more or less caught napping. Intel's Core marchitecture pushed the envelope again. Whether AMD will prove their innovativeness again remains to be seen, but their server cpu's are certainly causing a stir, which in turn filters down to the desktop.
Quote r4tch3t 9th April 2008, 22:37
Hopefully I will be getting a 9500 in soon. Building a gaming rig for a mate and then I can see what I am going to put in mine, seen a Q6600, now want to see a 9500.
Quote johnmustrule 10th April 2008, 00:29
I meant in tech time, which is like a generation, so for right now there flailing and I'm praying for some innovation but if penryn was all they could muster lets hope the got some ace's up there sleeves. I am an AMD guy but not exclusively, thank goodness there losing right now because I can afford a to upgrade to a penryn from my 4800! ATI on the other hand hasn't been on top in a long time but usually a close runner-up to Nvidida.
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