"I'm cheap!" - At only $600 USD, Sony bets you'll think this is a steal.
Sony's launch event in Las Vegas happened over the first part of this week, with the company bringing out its new models of TVs and other consumer electronics. Tuesday's showing brought the one the company bets you're waiting for, though - the new Blu-Ray player. It's got a couple new features and
a whole new price tag.
The new model, dubbed the BDP-S300, has received a little bit of a makeover from its predecessor. The new player is more sleek, a button has been moved here and there, and the mirrored finish is gone. So far, it hardly warrants an update. The player can now play audio CDs as well...just what you want from such an expensive piece of hardware, the capability a discman had ten years ago! To be fair, the device also decodes the Dolby Digital Plus audio, though it still can't handle compressed streams like Dolby TrueHD.
What really matters about the player, however, is the feature it doesn't sport - the price tag. The new S300 model drops the price from $1,000 USD to a mere $600 USD, clearly illustrating a new "value" amongst formats. Or something like that. Undoubtedly, according to company reps the player is "already so in demand you can't find it anywhere." Maybe that's because it's not coming until summer, but let's not burden this with anything factual.
The price incentive is no doubt meant to entice new users towards siding with Blu-Ray exclusively, which is about to face some stiff competition with LG's hybrid players hitting the market soon. Samsung has also already been beating the price of Sony's player, with its own being seen in the US for roughly the same $600 asking price.
When it does finally hit your area, will you be interested in it? Or is it still too rich for your blood? Let us know your thoughts
in our forums.
Anyway - seriously, why would you get this and not a PS3 - same functionality plus the PS3 has gaming capability
IMO their crazy anyway, who wants a $600 BD player (which still cant decode the dolbytruehd codec)
That's like asking why anyone would buy a £150 DVD player when they could just buy a PS2 or an XBox. If you don't need or want the games functionality, you're better off getting a device designed purely for movies.
That said, at this early stage, Blu-Ray players are absurdly overpriced, so a PS3 might just be the best value option you can get. When the tech gets cheaper and the Chinese knock-off manufaturers move in, the price/quality ratio of Blu-Ray players will improve by close to an order of magnitude, whereas the PS3 will likely not get vastly cheaper for quite a while.
$600 for the player, pfft, its just going to end up like my uncles DVD player, unused since it won't play practically any DVD as it was the first ever made and doesn't support any of the new AACS or whatever is on DVDs. It doesn't work properly anyway, and its huge!!
Lame, and not the panacea that everyone thinks it is.
Even Warner's own "TotalHD" discs (which are now not due to apear until H2 07) are just flipper discs - which to me is just a throwback to the early days of DVD before dual layer discs were common.
Depending on your definition of 'decent priced', you may be right. I expect prices to fall considerably in the next 12-18 months, but nowhere near the $100 level. I will eat my hat if you can get a hybrid drive for under $100 by the end of 2008.
Right now I am perfectly ahppy with 1.4-2.1GB rips of DVDs.
Prices of consumer electronics have a tendency to fall much faster now then they did five to ten years ago. Look at just how fast dvd burners dropped in price compared to cd burners. The big price hitch in BLU-ray players right now is the hard-to-maintain-a-good-yeild-quantity led. Manufacturing processes are ramping up and so is the yeild quantity. Add to the fact that alot of components being used in both BLU-ray and HD-DVD players are already in use in other electronics and you can see that there will be a great decline in the price of the players. You're not going to see top brand players on the cheap for the next few years but I'm pretty damn sure you're going to see a $100 APEX player for around that by the end of 2008.
My starting point in my last post was that you said it wasn't until "relatively recently" whereas I really don't consider 5 years ago recently. I actually think I got my DVD player before then but I don't know the exact year. I know I was still in high school and I haven't been there for 6 years or so.
Another factor that will scupper rapid mass market uptake is the confusion over formats. I think once hybrid players become available, it will be somewhat moot, but Joe Average who wants something he knows will work with all high def discs (as well as his existing DVDs) might put off his purchasing decision. If / when one of the two HD formats kills the other, mass market adoption will probably speed up.
I'd still say end 2008 is ambitious for mass market el Cheapo full featured hybrid consumer players.
Unlike when DVDs first came out though, you're not seeing a major change in formats or components which will lead to the prices dropping quite abit faster then before. Factor in that digital distribution is really taking off now and you'll see an even faster decline in price points to try and hit the saturation point of the market place. Both formats may just completely bottom out when "disc streaming" hits mainstream (IE. an entire "dvds" contents are streamed including extra features, subtitles, alternate languages and audion options... it's here already just not very prominent yet) as I think that's one of the reasons that alot of people still hold onto their own copies. I know that if I could get special features and subtitles instead of having to use closed captioning, then my physical disc purchasing would decrease dramatically to dammn near none at all.
I take your points, but there just isn't the improvement over DVD required to make everyone rush out and buy this, regardless of the price point. DVD's success hinged on its appeal to everyone, from techie early adopter twenty-somethings to grandma and grandpa, from school mums to busy professionals. Only a small amount of that was down to picture and sound superiority over VHS (though many consumers might THINK that was the main driver) - it was ease of use, pure and simple. People were sold on the handy features, the fact they don't have to rewind before taking it back to Blockbuster etc. HD simply doesn't offer enough in terms of lifestyle benefit over DVD to drive mass adoption on the unprecedented scale of DVD, especially when you look at the still relatively low penetration of HD ready TV sets.
Back to the HDTV thing. The biggest complaint that I've fielded so far when it comes to purchases of HDTV sets is the relatively small amount of HD content available. What the general consumer doesn't realize is that buying a HDTV will not make your standard or plain digital cable look any better. Hell, most of the time it actually looks worse then if it was on a SDTV if you don't have decent equipment (the local lable here looks like ass unless you have a half decent upscaler in your home theater [most people who buy a 1080p set should buy a decent upscaler because at a native 1080p display, 1080i signals {the most common 1080 signal} will actually end up being a 540p signal....blah]). God, that was too many brackets. The local cable boxes are also pretty crappy and have a tendency to reset their damn settings so I end up going out to the same houses at least once a month to reset a couple of setting on the cable box so that the picture doesn't end up squashed or stretched but displayed how it should.
I think 'HD ready' has a different meaning in the US, but in the EU it's quite stringent - a TV has to support 720p and 1080i inputs over component and HDMI/DVI with HDCP, and must have a physical display capability of at least 720 horizontal lines (i.e. 720p). In the US, it seems to mean only that the device is capable of accepting 720p/1080i input, but needn't be able to actually display it as HD, needn't support HDCP (only has to support either component or HDMI/DVI) - am I right? Anyway, I meant the EU version of the word.
I agree prices will definitely drop like a stone over the next 12-18 months, but I won't be persuaded that $100 players will hit in that time scale, hybrid or otherwise. Maybe towards the very end of 2008, in the pre-Christmas sales drive, you MIGHT be able to pick up a low-end, cut featured single format drive, but I'm sceptical.
HD ready in the US is basically, it has the ability to display HD content, but not straight of of the box. You'll have to buy a set top box in order to get HD to be displayed. I might dredge up some information as to the exact specifics, but basiclaly, it's a ripoff if you're buying it for HD content. I've stayed away from them and have never recommended a single HD ready set. A good HDTV will do any of the converting it needs without a seperate scaling device. That being said, alot of time you actually do need that scaler as in cases like I mentioned before.
That being said, like I said before, you'll likely see a single format HD player at $100 or maybe slightly more by the end of 2008. That's two years of adoption rates plus ample time for the generic manufacturers to start pumping out their products. APEX (I mentioned them earlier) seems to have the capability to sell low priced players way ahead of every one else. They're not the best, but they're actually pretty decent and especially for the prices you tend to pay for them. I'll also make a call on this one and say that when American TV shows begin shipping in HD formats, the UK will see a larger increase in HD adoption rates. :p
That's nice...I wouldn't mind having laserdisc in there aswell...even more functions. :(
In other news, what happened to the days when sony were a good brand to buy from? They just seem to be going down even further than the last day, and at quite an impressive rate..
I've just read the brighside article (linked from the dolby purchase news item) and I wanna wait to buy my HD screen when their technology is available hopefully the cost of 1080p components will drop enough that the price balances the brightside stuff.