Results Mixed for the Graphics Add-in Board Market in Q1'08: Jon Peddie Research

Written by Tim Smalley

May 19, 2008 | 14:53

Companies: #jon-peddie-research

TIBURON, Calif. --(Business Wire)-- May. 19, 2008 The first quarter often presents a mixed bag for graphics add-in board vendors, and Q1'08 was no exception. After completing its tabulations, Jon Peddie Research reports both gains and declines for the quarter, depending on the perspective.

Sequentially, units were down around 8% from the fourth quarter of '07 (to 24.4 million), with revenue down just over 20%. But while the sequential view was down, the year-to-year picture reveals an increase of 18% (units), indicating improved market health.

When considering the cyclical nature of the business, a soft first quarter shouldn't surprise. Especially in a market where the consumer is a major driving force, Q1 often exhibits some "holiday hangover" from Q4. Add in the normal, periodic jostling of vendors' product lines, and while Q1'08 results might at first appear disappointing, they were not out of line with expectations.

Among vendors, Nvidia and AMD neither gained nor lost position in the market, maintaining the previous quarter's 65% and 35% shares, respectively.

Pricing and Availability
The Q1'08 edition of Jon Peddie's Market AIB Report is available now in both electronic and hard copy editions. The report provides an in-depth look at the PC graphics market and includes unit shipment and segment market share data, and trend analysis.

The annual subscription price for Jon Peddie's AIB report is $6,000 including four quarterly issues, and single issues are available for $2,000.

About Jon Peddie Research
Dr. Jon Peddie has been active in the graphics and multimedia fields for more than 30 years. Jon Peddie Research is a technically oriented multimedia and graphics research and consulting firm. Based in Tiburon, California, JPR provides consulting, research, and other specialized services to technology companies, including graphics development, multimedia for professional applications and consumer electronics, high-end computing, and Internet-access product development. Jon Peddie's Market Watch and AIB report are quarterly reports focused on the market activity of PC graphics controllers for mobile and desktop computing.
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