Target announces partnership with monitor manufacturer HKC

Written by Clive Webster

June 8, 2011 | 10:41

Companies: #target-components

Leading UK distributor, Target Components, has been appointed official UK distributor for monitor and display manufacturer HKC.

With the Yorkshire distributor’s unrivalled access to systems builders, etailers and independent retailers, HKC are keen to expand on their current market share in the UK with a range of monitors that perform to the highest of standards without the barrier of premium price tags.

Established in 1997, HKC Group has manufactured affordable but reliable displays, supplying leading vendors. The demand for these products grew so quickly that, in 2005, the company launched itself as a retail brand in its own right.

Through Target’s national network of customers, HKC is now in a position to build upon its market, particularly within education and the public sector, where its products are highly regarded for their robustness and reliability. Home users will also benefit from the same high-quality products that all come with a 3-Year Warranty as standard.

The addition of HKC as a vendor complements Target’s existing portfolio of monitor manufacturers that already includes leading brands AOC and Edge10. Following feedback from its customers, Target determined the requirement for another high-quality brand to run alongside its current offering.

Target’s Purchasing Manager, Kelly Coxon, commented, “with HKC on board, Target is now able to provide displays for all requirements; whereas Edge10 provides the more application-specific displays required by retailers and businesses, and AOC’s wide range of fast-response monitors are perfect for gamers and designers, HKC fits in perfectly as a ‘catch-all’ solution for schools, home users and those on a tighter budget. We are very excited to be at the forefront of HKC’s business plan.”

The HKC range at Target includes both LCD and LED models, ranging between 18.5” and 23.6”, and is now available at

About Target
Target Components Ltd is the UK's leading trade-only distributor of IT products. Based in a central UK location in West Yorkshire, Target deals directly with the world's leading manufacturers to bring its customers an extensive range of quality products and pass on economies of scale through extremely competitive trade pricing.

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