ASUS Technology Leadership Benefits Users Worldwide
Hannover, Germany (March 1, 2011)
Continued innovation and adaptability in motherboard technology exemplified by new B3 revision Intel® P67 chipset-based products
— Thanks to the addition of a number of exclusive technologies, ASUS motherboards with the new B3 revision Intel® P67 chipset offer customers the kind of benefits that can only come from many years of award-winning design experience.
Moving forward with new technology
ASUS leads the market in developing products based on new Intel® motherboard technology, and the recently launched P67 chipset family for second generation Core™ processors is a prime example. The exciting user-centric features ASUS has incorporated into its P67-based motherboards have garnered considerable media attention around the world and resulted in numerous awards, both for performance and superior design. Examples include the P8P67 PRO garnering Tech Report’s Editor’s Choice Award and Bit-Tech’s Excellence Award for the P8P67, both in January 2011*. ASUS currently only ships B3 revision P67-based motherboards, incorporating the latest updates from Intel®.
Setting a new standard of digital power design
As with all ASUS motherboards, new models based on the Intel® P67 chipset serve as a platform for a host of innovative and exclusive technologies. Chief among these is DIGI+ VRM, which incorporates digital voltage regulation to eliminate the latency usually associated with analog-to-digital power conversion. DIGI+ VRM improves overall power efficiency, helping improve PC performance, enhance the lifespan of motherboard components and ensure greater system stability.
This technology works in conjunction with another ASUS motherboard innovation, the Energy Processing Unit (EPU). This dedicated microprocessor monitors and manages power consumption to improve efficiency, ensuring that ASUS P67 motherboards maintain a streamlined energy footprint.
Exclusive BIOS innovation
ASUS’ EFI BIOS provides users with the world’s first intuitive graphical interface for control over both basic and advanced BIOS settings with mouse input. Fine-tuning core system settings becomes more accessible and much easier than with traditional text-based BIOS versions.
ASUS also continues its tradition of adding features that enhance motherboard reference specifications. All ASUS P67 motherboards ship with USB 3.0, SATA 6Gb/s and Intel® hardware-accelerated Gigabit Ethernet as standard**, offering users the fastest data transmission speeds currently available.
On 31 January 2011, Intel® announced that it had detected a design error in its new P67 chipset as part of routine quality assurance. In accordance with its own strict quality assurance procedures and deep commitment to customer satisfaction, ASUS immediately suspended the shipment of all affected products across its distribution and retail channels. The company began shipping updated new B3 revision Intel® 6 series-based motherboards in late February. ASUS also announced a comprehensive refund or replacement program for all affected products. As Intel® indicated the design error only occurs with certain SATA 3Gb/s ports, ASUS also created an online tutorial to help customers clearly identify all unaffected SATA 6Gb/s ports for each relevant product. This information can be found at event.asus.com/2011/mb/Identify_unaffected_SATA_port
Updated versions retain all product specifications, performance and exclusive features. Users are assured complete compatibility across all versions.
*Tech Report: techreport.com/articles.x/20190
**Product specifications and features may change without prior notice. Please check www.asus.com
for further details.
CeBIT 2011 Information
ASUS plans an extensive showing during CeBIT 2011, taking place March 1-5 in Hannover, Germany. The ASUS booth can be found at Hall 17, stand J06. Members of the media may contact local ASUS representatives to arrange for interviews and private product demonstrations.
Further details on ASUS at CeBIT 2011 may be accessed from the following links:
ASUS, the world’s top 3 consumer notebook vendor and the maker of the world’s best selling and most award winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of today's digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, displays, desktop PCs, notebooks, netbooks, servers, multimedia, wireless solutions, networking devices and mobile phones. Driven by innovation and committed to quality, ASUS won 3398 awards in 2010, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 10,000 and a world-class R&D team of 3000 engineers, the company's revenue for 2010 was around US$10.1 billion.
About ASUS motherboards
Driven by homegrown innovation and steadfast dedication to absolute quality, ASUS has become the standard for motherboard excellence across diverse product ranges, leading the industry in global sales and positive customer feedback. Acknowledged by numerous accolades, ASUS motherboards propel computing forward with pioneering inventions. These include DIGI+ VRM digital power conversion, Dual Intelligent Processors for combined performance boosts and energy savings, and the unique whole-motherboard heat protection offered by the company’s Thermal Armor and Thermal Radar architectures. Additional exclusives such as Core Unlocker, Disk Unlocker and Protect 3.0 further demonstrate the ASUS commitment to harmonizing technical ingenuity and environmental responsibility with care for the people who actually put technology to use in everyday life.