Dolby Unveils the Next Generation of Great Sound on the PC

March 13, 2008 | 08:48

Companies: #dolby

Dolby Unveils the Next Generation of Great Sound on the PC

New audio features, support for 7.1-channel surround sound, and Dolby Control Center offer more ways to enhance and control the PC Entertainment Experience

San Francisco, March 12, 2008—Dolby Laboratories, Inc. (NYSE: DLB) today marked the next step in its mission to enhance the entertainment experience on PCs with the release of its next-generation PC Entertainment Experience program, a suite of Dolby® audio postprocessing and connectivity technologies designed to enhance the listening experience for consumers.

Dolby launched the Dolby PC Entertainment Experience program more than four years ago to give people the freedom and flexibility to enjoy surround sound in a variety of playback environments. Dolby has expanded its PC Entertainment Experience program to offer new ways to enhance and control listening experiences on the PC.

“Sound is an essential ingredient for the entertainment experience, and today millions of people worldwide are using their PCs to enjoy music, movies, and games,” said Keith Kowal, Marketing Manager, PC Business, Dolby Laboratories. “People expect great sound but they also want a simple and enjoyable way to experience it. The latest version of the PC Entertainment Experience programs gives PC makers a powerful way to integrate the same features, performance and flexibility found in the most popular consumer electronics devices.”

The latest updates to the Dolby PC Entertainment Experience program consist of second-generation Dolby Home Theater®, which places listeners in the middle of the action, giving their PCs a powerful set of tools to deliver a cinema-style experience in vivid surround sound; and second-generation Dolby Sound Room®, which delivers a stunning personal listening experience from any pair of speakers or any set of headphones and is ideal for environments where using surround sound speakers is not practical.

Among the updates to Dolby’s PC Entertainment Experience program is Dolby Control Center, a user-friendly graphic interface that makes it easy to configure and control the listening experience. Developed by Dolby with the close cooperation of leading codec makers, Dolby Control Center features simple onscreen controls and interactive visuals for selecting speakers and fine-tuning surround sound effects.

· Second-generation Dolby Home Theater now offers the following:

· New—Sound Space Expander is a sound stage enhancer that produces a wide stereo image and in the process improves the separation of instruments without diminishing the center of the mix.

· New—Natural Bass is a bass enhancement system for speakers and headphones that provides up to an octave of downward extension in the bass response of most speakers.

· New—Dolby Pro Logic® IIx creates a vivid 7.1-channel surround sound experience from any stereo (two-channel), 5.1, or 6.1 movie, music, TV, or game audio source.

· Dolby Digital Live converts any audio signal from a PC or game console into Dolby Digital for easy connection to home theater systems through a single digital cable.

· Dolby Headphone technology creates a personal surround sound experience using any set of headphones and makes listeners feel like the action is happening all around them.

· Second-generation Sound Room now offers the following:

· New—Sound Space Expander is a sound stage enhancer that produces a wide stereo image and in the process improves the separation of instruments without diminishing the center of the mix.

· New—Natural Bass is a bass enhancement system for speakers and headphones that provides up to an octave of downward extension in the bass response of most speakers.

· Dolby Headphone technology creates a personal surround sound experience using any set of headphones and makes listeners feel like the action is happening all around them.

About Dolby Laboratories

Dolby Laboratories (NYSE: DLB) develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For more than four decades, Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com.

Certain statements in this press release, including statements regarding the performance and capabilities of the next generations of Dolby Home Theater and Dolby Sound Room technologies, the potential benefits that manufacturers and consumers may derive from the incorporation of these technologies into PCs, and the anticipated market acceptance of updates to Dolby's PC Entertainment Experience licensing program, are "forward-looking statements" that are subject to risks and uncertainties. These forward-looking statements are based on management's current expectations. The following important factors, without limitation, could cause actual results to differ materially from those in the forward-looking statements: risks associated with building system integrators; customer and consumer acceptance of and demand for PCs with high-quality sound capabilities in general, and for Dolby Home Theater and Dolby Sound Room technologies in particular; risks associated with successfully incorporating Dolby technologies into PCs; rapid changes in technical requirements for the PC sound technology market and for high-quality audio technologies generally; risks associated with having Dolby technologies adopted as industry-standard technologies; competition risks; and other risks detailed in Dolby's Securities and Exchange Commission filings and reports, including the risks identified under the section captioned "Risk Factors" in its most recent Periodic Report on Form 10-Q or 10-K. Dolby disclaims any obligation to update information contained in these forward-looking statements whether as a result of new information, future events, or otherwise.
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