The Murdoch Media Empire is expected to get a little bit bigger this week. Sky (Rupert's UK satellite broadcasting company) is expected to buy-out Telco / ISP Easynet - a move that analysts expect to be the first shot in a war against the UK's cable TV companies, who, until now, have had free reign in the provision of combined Digital TV and Broadband services:
"British Sky Broadcasting will this week announce a takeover of Easynet, the listed telecoms company, in a move that signals the start of a more aggressive battle against its cable TV rivals.
The acquisition - at a price of up to £150m - represents Sky's first step towards becoming a major force in the UK internet arena and makes the broadcaster a direct rival in the broadband market to the likes of BT, AOL and Wanadoo.
The takeover of Easynet will also allow Sky to offer a "triple play" of pay-TV, broadband internet and telephone services to its customer base, which is expected to total 8m subscribers by the end of the year."
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Good thing, or are Easynet selling out to the Prince of Darkness? I imagine that we'll see some pretty competitive deals start to come out of Murdoch Towers for combined TV / BB packages, in much the same way as the Cable companies have done in the past - but do we really want to give our Broadcasting Overlord even more money?
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