Ubisoft: Games to cost $60m soon

Written by Joe Martin

June 16, 2009 // 11:30 a.m.

Tags: #budget #games #ubisoft #ubisoft-games-to-cost-60m-soon

Ubisoft boss Yves Guillemot wants us to know that making games is a serious, expensive business, predicting that the average cost of making a AAA-grade game will soon cost around $60 million USD - or £37 million GBP per title.

Discussing the topic of budgets with CNBC, Guillemot claimed that the next generation of games will be comparable to making a full CGI movie.

"The next generation is going to be so powerful that playing a game is going to be the equivalent of playing a CGI movie today," Guillemot said in the interview.

He then went on to discuss how these rising expectations will affect budgets, pushing expenses up from the current average of $30 million USD (£18.5 million GBP) and potentially doubling them in the near future.

Speaking about what this next generation of consoles may hold for gamers, Guillemot downplayed the importance of motion-sensing tech for hardcore gamers and insisted that there was still a lot of enjoyment that could be had from using a standard gamepad - and that a gamepad wouldn't leave you physically exhausted.

"The current pad for gamers is giving them a lot," he said. "They play for hours, so they don't want to get up and down. They don’t want to be tired after five minutes. These games are about reactivity."

What do you think? Is that why you prefer playing on the PC rather than the Wii? Let us know in the forums.

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