Sega is looking to concentrate on core IP and digital distribution in order to stem its growing losses.
Sega has confirmed that it is to cut jobs and cease development on non-core titles as it looks to deal with a drop in income of almost 50 per cent for the financial year.
The company has confirmed that it is undergo a restructuring exercise which will see considerable job losses in Europe and the US, although it isn't quantifying exactly how many positions are at risk.
As a further part of its attempts to stem its losses, the company has declared non-core IP a casualty. Instead of developing new games, Sega will be concentrating on driving its established properties including Sonic the Hedgehog, Total War, Football Manager and the Aliens franchise.
Finally, the company is looking to get out of the retail business in favour of creating downloadable titles for sale on services like Xbox Live Arcade, PlayStation Store, the Nintendo eStore and Valve's Steam platform. As a result, you can expect to see significantly fewer Sega games on shop shelves in the near future.
'
This realignment of the business around existing and digital IP is a necessity to ensure that Sega continues to invest and enhance its digital business offering, whilst reducing its reliance on traditional packaged goods,' a company spokesperson explained in a statement to press.
'
As a result of the Sega Sammy Board decision to consolidate the business, many of our internal functions will be re-structured and this could result in a number of redundancies within the publishing business across the Western organisation. The company will be entering into a re-structure phase to reflect the unprecedented change in our industry and to move the company forward appropriately.
'The changes will position Sega as a content led organisation, maximising sales with a strong and balanced IP portfolio across both packaged and digital distribution. The management team are confident that the proposed restructure will benefit the company and make it fit for purpose within the changing nature of the industry over the coming years.'
The news comes as Sega reports a drop in profits from a projected ¥38 billion to just ¥20 billion (around £286 million to £151 million) for the completed financial year. The restructuring exercise, coupled with penalties for cancellation of titles currently in development, is estimated to be costing the company around ¥7.1 billion (around £53 million.)
16 Comments
Discuss in the forums Replysrsly that game was awesome and had a lot of great potential were it not for the bugs that were simply there due to release pressure by SEGA...
I don't feel they command the same respect any more. A bit like ID, in a way.
There is no reason to respect them anymore sadly.
I hope they reorganize, and make use of their heads with new IP, the old IP is worn to the bone
With the recent studio expansions creating an entire second floor for a console team I hope they don't feel the burden of the cuts, I don't want to see them fail.
They need to finish Shenmue and release it bundled with ports of the first 2 games. That and a sequel to SoA.
It scares the shareholders. It's risky. By it's very nature, it's new, and therefore unproven,.
Basically this. There is too much Corporation in games these days. They stifle the new as it is an unknown element. Sadly these days games need Corporations.
I pray for the happy medium.
.
.
.
.
Still waiting..